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Channel Partnerships Evolution: Navigating in the Tech Sector

Mindmatrix

The landscape of channel partnerships within the tech industry has undergone a considerable transformation. In times past, channel partner relationships were relatively straightforward and linear, but as technology and buying behaviours evolve, so too must the approach towards effective channel partnerships.

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Ultimate guide to SaaS affiliate marketing

Impact

These are the partnerships you know best from the world of retail marketing. Packaged software companies have long had a presence in traditional affiliate channels, and SaaS can find success with these partnerships as well. Software companies can form alliances with other companies to reach further than they would on their own.

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Busting Myths About Listing, Selling, and Managing a Cloud Marketplaces Business

Tackle.io

I’m the head of Cloud Alliances here at Dataiku, and Dataiku is an industry-leading everyday AI platform. I thought that people would come in, basically swipe their credit card or their Amazon EDP, we’d have an agreement. And it was a head count, who was Global Alliances management, focused on this.

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How to Build Your “Better Together” Story with Google Cloud Marketplace

Tackle.io

She’s the head of VC & startup ecosystems for the Americas at Google Cloud. Like me, lots of time in kind of the go-to-market channel sales world, including great companies like GitHub and Twistlock, which is now part of Palo Alto and ExtraHop, which had an equity event, what, about a year ago, I think, give or take?

Credit 52
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State of Cloud Marketplaces 2021

Tackle.io

About half of respondents held titles in Alliances, Channel, and Partner Management. Other categories included business applications, education, financial services, retail, manufacturing or industrial, media and entertainment, storage, telecom, government, and healthcare and life sciences. .

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State of Cloud Marketplaces 2021

Tackle.io

About half of respondents held titles in Alliances, Channel, and Partner Management. Other categories included business applications, education, financial services, retail, manufacturing or industrial, media and entertainment, storage, telecom, government, and healthcare and life sciences.

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State of Cloud Marketplaces 2021

Tackle.io

About half of respondents held titles in Alliances, Channel, and Partner Management. Other categories included business applications, education, financial services, retail, manufacturing or industrial, media and entertainment, storage, telecom, government, and healthcare and life sciences. .