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How partnerships fuel revenue growth during economic uncertainty 

Impact

According to impact.com data , brands that invested in partnerships from 2020 to 2022 saw impressive results including: 29 percent revenue growth per year over the last two years. 41 percent growth in 2021 for brands that invested in partnerships early in the pandemic. Read more about this partnership success story 3.

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Recipe for success — how to succeed in partnership marketing 

Impact

A type of strategic brand-to-brand partnership, loyalty programs connect retailers with other enterprises (websites, publishers, etc.) Brands and influential social media publishers form influencer partnerships — popular among businesses that want to connect with younger audiences. Affiliate partnerships in retail.

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