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Six steps to help your retail partnerships thrive during an economic downturn

Impact

Many retailers cut expenses when looming financial insecurities affect the market, and the marketing budget often lands first on the chopping block. . While anxiety often arises during economic uncertainty, there are ways to fight program cuts and turn adversity into an advantage with low-cost, high-reward affiliate partnerships.

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How partnerships fuel revenue growth during economic uncertainty 

Impact

Get my free guide Thriving in an economic downturn [4 partnership strategies] During a recession, some brands may take cover and pause marketing. Strengthen your partnership strategy with these tips: 1. You can achieve all these goals through partnerships, especially when you have the right technology to support you.

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5 impact.com features Shopify merchants need for partnership success 

Impact

Discover how you can achieve a possible 16:1 return on advertising spend (ROAS) or a partnership channel that delivers 30 percent of your revenue with one-click integration. . Go further with a complete partnership management solution . Need more help with your partnership strategy?

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From affiliate networks to modern partnerships — an evolution in the works

Impact

But here we are 20 years later and the affiliate channel is alive and kicking and generating profitable revenue for thousands of retailers across the globe. So how do we start doing partnerships? You guys need to say, What do partnerships mean to our company? What is this partnership strategy going to look like?

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5 brands in Australia winning with affiliate partnerships—and the right management platform

Impact

Brands in the retail and commerce space rely on affiliate marketing to drive more revenue and build trust. A Power Retail Consumer Research Report Analyze key data on shopper trust and channel efficacy to reach modern consumers. An investment in affiliate partnerships drives an average of $12 in online sales.

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Ultimate guide to SaaS affiliate marketing

Impact

Forrester predicts that about 17 percent of all business-to-business transactions will be performed through self-service ecommerce by 2023, accelerating the decline of reseller partnerships and ushering in a new era of referral partnerships. These partnerships come in all shapes and sizes, including: Traditional affiliates.

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Channel Partnerships Evolution: Navigating in the Tech Sector

Mindmatrix

Before we dive deep, let’s first understand channel partnerships. What is meant by channel partnerships? Channel partnership management aims to manage a customer relations relationship with other vendors and third parties that help deliver their products into customers hands.