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Six steps to help your retail partnerships thrive during an economic downturn

Impact

Many retailers cut expenses when looming financial insecurities affect the market, and the marketing budget often lands first on the chopping block. . Weathering the storm: A partnership manager’s guide to surviving economic downturns and uncertainty. Grow your business through digital partnerships . Get my free guide.

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Partnerships: A Dynamic New Customer Acquisition Channel for Retailers and eCommerce in Southeast Asia

Impact

The retail and ecommerce sectors have seen significant growth as many consumers have shifted from in-store to online shopping throughout the pandemic. What is performance-based affiliate marketing, and how does it fit into your partnership strategy? Affiliate marketing and partnerships are not new to retailers.

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THE QUESTION OF RECESSION

Be Partner Ready

Consumer-facing retailers such as JB Hi-Fi, Rebel, Nick Scali, Bunnings and Target have also enjoyed increased profits. When considering your corporate partnerships strategy, focus on the facts, not scaremongering. 4] Companies providing everyday essential items, such as Woolworths and Coles, have posted record net profits.

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Business strategy examples

IBM Business Partners

If customer churn or dissatisfaction is a particular issue, a customer retention strategy would be more appropriate. Still, exploring the core generic strategies can provide insight into how some of the world’s most successful corporations have leveraged market research to create phenomenally profitable roadmaps. Live Better.”

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Navigate 2024 with these 5 insightful consumer shopping trends 

Impact

Yet these new habits present an unexpected opportunity for retailers. These insights offer brands the data they need to reach today’s budget-conscious shoppers with a strong partnership strategy this year. American shoppers are adjusting their buying habits, reserving discretionary spending for sales-heavy seasons.

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6 essential mid-year consumer trends for 2023

Impact

These insights offer brands the data they need to craft a winning partnership strategy that aligns with evolving consumer preferences. The 2023 Mid-Year Consumer Trend research study by impact.com analyzes consumer spending during Q1 and Q2 of this year, comparing it to the same time periods 2022.

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How partnerships fuel revenue growth during economic uncertainty 

Impact

Get my free guide Thriving in an economic downturn [4 partnership strategies] During a recession, some brands may take cover and pause marketing. Strengthen your partnership strategy with these tips: 1. You can achieve all these goals through partnerships, especially when you have the right technology to support you.