Tackle.io

APRIL 27, 2021

Profitable co-sell opportunities . As with any emerging sales channel, there’s a learning curve with Cloud Marketplace transactions. In addition, we’ve learned the intricacies of Marketplace by conducting 90% of our own business on the channel. . Shelly Landsmann, VP of International Sales & Global Alliances, Sisense.

Co-Alliance 59

Co-Alliance Channels and alliances Global alliance Engineering 59

Tackle.io

APRIL 27, 2021

As with any emerging sales channel, there’s a learning curve with Cloud Marketplace transactions. In addition, we’ve learned the intricacies of Marketplace by conducting 90% of our own business on the channel. The experiences of a company preparing its first listing differ from those of a company with greater Marketplace maturity.

Co-Alliance 52

Co-Alliance Channels and alliances Global alliance Engineering 52

Tackle.io

OCTOBER 26, 2022

For the third year in a row, Tackle surveyed both B2B software sellers and buyers about their participation in the Marketplaces, the value they get from the Marketplaces, the roadblocks they face, and the reasons they believe Cloud Marketplaces have the potential to become the revenue channel of the future.

Co-Alliance 52

Co-Alliance Channels and alliances Partnering capability and readiness Ecosystems 52

Tackle.io

JUNE 30, 2023

But the good news is that Cloud GTM complements multiple routes to market, including direct, channel, consumption-based pricing, product-led growth, and Cloud Marketplaces — without the need to overhaul existing operations to provide the right experience for buyers. Cloud GTM is all about efficiently driving revenue through the clouds.

Co-Alliance 52

Co-Alliance Channels and alliances Ecosystems Engineering 52

Tackle.io

OCTOBER 27, 2021

Our co-founders are from Boise, Idaho. I was in leadership roles in Sales and in International Sales, as well as Business Development & Alliances. It means that cloud marketplace will become part of everyone’s go-to-market system, and it’ll complement, both, how people sell direct as well as sell through channels.

Channels and alliances 52

Channels and alliances Co-Alliance Partnering capability and readiness Ecosystems 52

Tackle.io

SEPTEMBER 22, 2021

Our co-founders are from Boise, Idaho. I was in leadership roles in Sales and in International Sales, as well as Business Development & Alliances. It means that cloud marketplace will become part of everyone’s go-to-market system, and it’ll complement, both, how people sell direct as well as sell through channels.

Channels and alliances 52

Channels and alliances Co-Alliance Partnering capability and readiness Ecosystems 52

Tackle.io

NOVEMBER 2, 2023

They’re making intelligent, data-driven decisions on when and where to co-sell with the clouds in an effort to drive brand strength, deal-level support, top-of-funnel growth, and ARR. Over the next few years, finance leaders will get on board with Cloud GTM being one of the most efficient revenue channels in their business.

Co-Alliance 75

Co-Alliance Channels and alliances Finance Ecosystems 75