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The Cloud Marketplace Playbook: Selling on Cloud Marketplaces at Every Stage of Maturity

Tackle.io

In this scenario, in-house engineers must devote substantial time and effort to learning about the intricacies of Marketplace listings and configuring APIs for multiple Cloud Providers and transaction scenarios. Shelly Landsmann, VP of International Sales & Global Alliances, Sisense. Alliance managers .

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The Cloud Marketplace Playbook: Selling on Cloud Marketplaces at Every Stage of Maturity

Tackle.io

In this scenario, in-house engineers must devote substantial time and effort to learning about the intricacies of Marketplace listings and configuring APIs for multiple Cloud Providers and transaction scenarios. .” — Bill Mann, CEO, Styra Do it yourself. Outsource to specialists. Learn how to make the business case to your C-suite.

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Busting Myths About Listing, Selling, and Managing a Cloud Marketplaces Business

Tackle.io

A lot of times even preparing for that kind of organic self-service drive-by purchase, when those aren’t actually the purchases that happen the most frequently, causes people to over-engineer. “Well, tap whoever you need from engineering, finance, et cetera.” Like, hey, we’ve got to do a ton of stuff.