Impact

AUGUST 5, 2022

This success is only possible when your team sees partnership marketing as a cross-functional discipline. Marketing Public Relations Product Marketing Business Development Customer Success Finance Legal. Once you’ve built out a partnership vision, it’s best to seek executive help to cross corporate borders.

Partnering capability and readiness 52

Partnering capability and readiness Channels and alliances Partnership management Construction 52

Impact

OCTOBER 15, 2021

This guide covers: What is partnership marketing Partnership marketing IRL The benefits of partnership marketing The different types of channel partnerships Referral partnerships success stories Making partnerships work Partnership management platforms Choose the perfect partnership platform.

Channels and alliances 52

Channels and alliances Partnership management Partnership success Legal 52

Impact

NOVEMBER 11, 2021

Download our ebook: Ultimate guide to SaaS affiliate marketing. In the SaaS context, a potential user may start by researching business publications and industry blogs for software solutions to their particular issue. It takes a mutual commitment of time and resources to make a partnership work. Get my free eBook].

Channels and alliances 96

Channels and alliances Retail Credit Partnership management 96