Impact

APRIL 12, 2024

No one wants to be in a one-sided partnership. Team-ups work best when both sides are on the same page and feel motivated to hit their goals—especially if you’re a brand collaborating with several influencers. Generic messages and offers fade into obscurity when influencers choose brand collaborations.

Collaboration 52

Collaboration Partnership management IT partnerships 52

Impact

DECEMBER 5, 2023

5, 2023 —  impact.com , the world’s leading partnership management platform, announced today its 2023 company growth and strong performance, driven by client and agency partner growth, return on strategic business investments, new integrations, and product innovation and development.

Partnership management 52

Partnership management Collaboration Utilities Channel management 52

Impact

AUGUST 5, 2022

You may need to update leadership on how things have evolved since the early days of affiliate marketing or demonstrate how and why the modern partnership economy is collaborative, mutual, and transparent. Did you know high-maturity partnership programs contribute 28 percent of overall company revenues? Get my free guide.

Partnering capability and readiness 52

Partnering capability and readiness Channels and alliances Partnership management Construction 52

Impact

SEPTEMBER 9, 2022

Download your free ebook copy and learn everything about partnership marketing. The partnership life cycle framework applies to all partnership types, so you can apply these principles to each collaboration you create. Keep partners productive with the partnership life cycle. Get my free guide.

Collaboration 59

Collaboration Partnership management 59

Impact

JUNE 8, 2022

Download Content Partnerships 101: Why you need commerce content — especially now. While publishers and brands collaborate toward a common goal for commerce content, each plays a different role. Collaboration ensures transparent and marketable content for a valuable feature with the associated brands and intended audience.

Retail 52

Retail Collaboration Partnership management 52

Impact

SEPTEMBER 2, 2021

At a high level, influencer marketing is the practice of brands collaborating with influencers. As long as there’s money in the budget, brands across verticals are eager to collaborate with all types of influencers who create compelling, relevant content for their followers. Get my free guide ]. The definition of influencer marketing.

Finance 52

Finance Collaboration Partnership management Strategic partnership 52

Impact

DECEMBER 5, 2023

I’m truly thankful for the chance to collaborate with such a talented team of over 1,000 impact.com colleagues spread across several offices around the world — from New York to Cape Town to Tokyo. We expanded our strategic collaboration with Google with an enhanced integration powering affiliate link deals across select Google properties.

Partnering capability and readiness 52

Partnering capability and readiness Collaboration Channel management Partnership management 52

Impact

NOVEMBER 11, 2021

Download our ebook: Ultimate guide to SaaS affiliate marketing. However, a customer relationship management platform (CRM) isn’t going to cut it and a PRM may fall short of your referral partnership needs. It takes a mutual commitment of time and resources to make a partnership work. Want this great info in ebook form?

Channels and alliances 96

Channels and alliances Retail Credit Partnership management 96

Impact

JULY 20, 2023

Plus, partnership management platforms like impact.com / creator made collaborating with influencers easier. A comprehensive partnerships management platform can help track every stage of the influencer life cycle: Discover and recruit: Identify suitable creators on marketplaces like impact.com / creator.

Collaboration 52

Collaboration Partnership management 52

Impact

JANUARY 9, 2023

Consumers find TikTok improves their mood, boosting their satisfaction by buying, testing, and sharing product tips on a collaborative and accessible social media platform. . In 2021, TikTok had 745 million app downloads vs. 545 million for Instagram. Leveraging a partnerships platform to grow on TikTok.

Retail 52

Retail Collaboration Partnership management Engineering 52

Impact

NOVEMBER 3, 2021

Download: Seven ways to pay influencers tod ay and tomorrow Learn all about structuring influencer payments, which kind is best for you, and how to be ready for the future of influencer campaigns. It is important that gift-only collaborations leave the influencer feeling valued. This creates opportunities for: Content collaboration.

Credit 59

Credit Partnering capability and readiness Collaboration Fintech 59

Impact

NOVEMBER 3, 2021

Download our free eBook ] : 7 ways to pay influencers today and tomorrow. Download our free eBook ] : 7 ways to pay influencers today and tomorrow. The savviest of influencers know gifting can be a vital part of growing their business, which is why even top-level influencer partners still seek out gift-only collaborations.

Credit 52

Credit Partnering capability and readiness Collaboration Fintech 52

Impact

JULY 20, 2023

Brands can achieve success with any budget so long as they build a roadmap for recruiting, negotiating, and collaborating with influencers. Here are five best practices with insights from industry experts to build long-term creator partnerships. These creators are professional influencers who already have several brand collaborations.

Collaboration 40

Collaboration Credit Retail Partnership management 40

Impact

SEPTEMBER 20, 2022

Power up with partnerships and harness the benefits of this revenue-generating channel to see impressive results like increased sales, brand awareness, and conversion rates. The sweet spot with partnership marketing. Influencer partnerships. Starling Bank’s efforts to improve mobile app downloads paid off.

Banking 52

Banking Finance Retail IT partnerships 52

Successful Channels

DECEMBER 31, 2019

A Channel Manager’s treasure is a comprehensive, real-time, business planning and performance management dashboard for effective partnership management. Why Have Good Channel Partnerships Dashboards Been Such a Chimerical Treasure? Managing partnerships is a complex and time-consuming task.

Channel management 52

Channel management Successful channels Partnership management Construction 52

Impact

OCTOBER 15, 2021

This guide covers: What is partnership marketing Partnership marketing IRL The benefits of partnership marketing The different types of channel partnerships Referral partnerships success stories Making partnerships work Partnership management platforms Choose the perfect partnership platform.

Channels and alliances 52

Channels and alliances Partnership management Partnership success Legal 52

Impact

FEBRUARY 28, 2023

Partnerships continued to thrive during the 2020 pandemic and economic downturn—brands experienced revenue growth of 29 percent per year from 2020 to 2022. To navigate uncertain waters, companies collaborated with partners to raise brand awareness, increase visibility and enhance customers’ online experience.

Partnership management 52

Partnership management Credit Partnership strategies Business partnerships 52

Impact

AUGUST 10, 2023

Promotion : Brands and companies often collaborate with influencers to promote products, services, or campaigns, leveraging their reach and influence to connect with their target audience. Plus, creators can work with brands through partnership management platforms such as impact.com.

Collaboration 52

Collaboration Ecosystems Partnership management 52