Mindmatrix

MARCH 4, 2024

Typically found in the tech world, these collaborations often involve manufacturers and software companies partnering with third-party companies, who act as their channel partners, to reach wider markets, increase brand recognition, and simplify access to their offerings.

Co-Alliance 52

Co-Alliance Channels and alliances Strategic alliances Ecosystems 52

Tackle.io

APRIL 27, 2021

So I head up our Strategic Alliances, notably our Technology Strategic Alliances, here at Fivetran. So today, Marketplaces sits within our alliances org. Michael Bull: Where we started, though, was it all lived in the alliances org and with product. Michael Bull: So it’s really allowed the alliances team to scale.

Channels and alliances 52

Channels and alliances Co-Alliance Partnering capability and readiness Engineering 52

Magnetrix

JANUARY 24, 2023

Rob Spee is a seasoned and experienced channel and alliance executive. He has created and executed channel strategies and programs ranging from start-up mode businesses, all the way to a $350M business. Second theme: Ecosystems Rob Spee Another key theme is the word that you mentioned, ecosystem.

Co-Alliance 52

Co-Alliance Channels and alliances Ecosystems Partnering capability and readiness 52

Tackle.io

NOVEMBER 2, 2023

They’re making intelligent, data-driven decisions on when and where to co-sell with the clouds in an effort to drive brand strength, deal-level support, top-of-funnel growth, and ARR. We see these challenges as strong reasons why ISVs are looking to new channels and opportunities like partnerships, ecosystem-led strategies, and Cloud GTM.

Co-Alliance 75

Co-Alliance Channels and alliances Finance Ecosystems 75