PartnerTap

NOVEMBER 25, 2020

Running an alliance team is not an easy task. On the one hand, alliance managers have to push sales leaders to make their sales teams work with partners to drive more pipeline. Alliance teams are tasked with hitting exponential numbers year after year and finding that new pipeline is difficult. Who are our mutual customers?

Ecosystems 246

Ecosystems Co-Alliance Channels and alliances Alliance management 246

Tackle.io

AUGUST 15, 2023

For younger companies, making cloud a central point in your budding go-to-market motion will drive early wins and keep you from needing to retrofit the system later on. For companies that already have established routes to market (direct, channel, PLG, etc.), Read More: Tackle’s 2022 State of Cloud Marketplaces Report 2.

Co-Alliance 98

Co-Alliance Channels and alliances Ecosystems Legal 98

Tackle.io

AUGUST 15, 2023

For younger companies, making cloud a central point in your budding go-to-market motion will drive early wins and keep you from needing to retrofit the system later on. For companies that already have established routes to market (direct, channel, PLG, etc.), Read More: Tackle’s 2022 State of Cloud Marketplaces Report 2.

Co-Alliance 52

Co-Alliance Channels and alliances Ecosystems Legal 52

Tackle.io

MAY 6, 2021

Frank Ciccone, Alliances Director at Avaya, recently joined Tackle’s Cloud Marketplace Office Hours with CRO Don Addington and Director of Growth and Renewals Rachael Wright to hear his experiences and advice around landing the initial Marketplace deal—and others soon after. That’s often true when selling on Cloud Marketplaces.

Co-Alliance 59

Co-Alliance Channels and alliances Global alliance Alliance management 59

Mindmatrix

MARCH 4, 2024

The landscape of channel partnerships within the tech industry has undergone a considerable transformation. In times past, channel partner relationships were relatively straightforward and linear, but as technology and buying behaviours evolve, so too must the approach towards effective channel partnerships.

Co-Alliance 52

Co-Alliance Channels and alliances Strategic alliances Ecosystems 52

Tackle.io

APRIL 27, 2021

And I’ve been pretty involved in Marketplaces for the last five or six, that time spent at Trend Micro, a big global cybersecurity company and really spent a lot of time understanding the journey going from traditional sales models of direct in a really well-built channel to new models like Marketplace selling. Eric Elias: Yeah.

Channels and alliances 52

Channels and alliances Co-Alliance Partnering capability and readiness Engineering 52

Tackle.io

NOVEMBER 2, 2023

They’re making intelligent, data-driven decisions on when and where to co-sell with the clouds in an effort to drive brand strength, deal-level support, top-of-funnel growth, and ARR. Over the next few years, finance leaders will get on board with Cloud GTM being one of the most efficient revenue channels in their business.

Co-Alliance 75

Co-Alliance Channels and alliances Finance Ecosystems 75