Magnetrix

MARCH 11, 2021

Channel sales slowed; or crashed; dramatically, and both vendors and channel partners found their established partner programs ill-equipped to cope with the fallout. With market indicators pointing to partner-centricity as the key to success, here are seven essential steps to building a highly-profitable channel sales strategy.

Channels and alliances 98

Channels and alliances Channel strategies Successful channels Ecosystems 98

Tackle.io

MARCH 9, 2021

By eliminating the need for your engineering team—a software company’s most valuable resource—to build or maintain a Marketplace integration, the conversation shifts and makes Marketplace a strategic business decision. Software companies shouldn’t have to build software in order to sell software.

Partnering capability and readiness 105

Partnering capability and readiness Finance Channels and alliances Engineering 105

PLM Alliances

AUGUST 21, 2022

As more companies today leverage partners as a vital component of a go-to-market strategy, having world-class channel management is more critical than ever. Sadly, many companies fail to achieve breakthrough success with their partners. Your channel efforts need to focus on how you will win with partners in a competitive context.

Channel management 52

Channel management Successful channels Channels and alliances Co-Alliance 52

PLM Alliances

MAY 16, 2020

Business model and technology shifts are occurring rapidly and channel programs need to react accordingly. The key to any successful channel recruitment effort is having the right approach. The Spur Group has worked with many companies around channel recruitment and witnessed what works and what does not. Joint selling.

Engineering 52

Engineering Successful channels 52

PLM Alliances

MAY 16, 2020

As more companies today leverage partners as a vital component of a go-to-market strategy, having world-class channel management is more critical than ever. Sadly, many companies fail to achieve breakthrough success with their partners. Your channel efforts need to focus on how you will win with partners in a competitive context.

Channel management 59

Channel management Successful channels Channels and alliances Co-Alliance 59

Magnetrix

APRIL 7, 2022

Have a channel strategy from the beginning. Channel partner training and alignment across the partner organization. What should channel partners do to maintain a mutually beneficial relationship? Running a successful channel program. Kathleen Phillips’ background in channel sales. Conclusion.

Co-Alliance 52

Co-Alliance Channels and alliances Channel strategies Strategic alliances 52

Tackle.io

SEPTEMBER 21, 2021

About half of respondents held titles in Alliances, Channel, and Partner Management. Your cloud go-to-market includes people, processes, technology, and is a cross-functional initiative that involves alliances, sales, product, and marketing at a minimum.

Channels and alliances 85

Channels and alliances Co-Alliance Finance Legal 85