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The Alliance Leader’s Cloud Co-sell Playbook

Tackle.io

Introduction Co-selling is a game-changer for ISVs. Through co-sell, an ISV can steadily build sales momentum with trusted Cloud Partners, increase sales efficiency, and scale the business, all while helping the Cloud Provider to expand its own business. Co-selling and Marketplace go hand-in-hand to keep software deals flowing.

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Leadership in Biopharma: Key thought leaders in the Biopharma industry

Jake Jorgovan

Michael Stadtlander Business website: Life Science Connect Social media profiles: LinkedIn Follow for: Pharmaceutical and biotech industry alliances, strategic partnerships, and insights into drug development and manufacturing. His role involves fostering alliances within the pharmaceutical and biotech industries.

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Leadership in Hospitality: Key thought leaders in the hospitality industry

Jake Jorgovan

Rafat's journey from a computer engineering graduate to a Knight Fellow in Journalism underscores his diverse skill set and adaptability. In 2018, inspired by his role as an intergenerational mentor at Airbnb, Conley co-founded Modern Elder Academy, the world's first midlife wisdom school.

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Tackle on Tackle: Creating ICPs with Data

Tackle.io

This Marketplace and cloud-specific data is what sets the Cloud GTM ICP apart. Doug Felteau, Tackle’s VP of Solutions Engineering, dove into revamping the ICP for Tackle—with firmographic, account-specific, and cloud-driven data as the foundation. What exactly is an ICP? First, what do we mean by “ideal customer profile?”

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4 Tips to Build a Persuasive Pitch for Cloud GTM

Tackle.io

Cloud GTM helps sellers meet customers where they want to buy while nurturing strategic partnerships that can lead to more, higher-value sales opportunities for ISVs. The report says: “Historically, Alliances teams have owned the cloud relationship, but as the dollars get real, the C-Suite is paying attention.