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Expect the Unexpected: Investigating co-creation projects in a Living Lab

TIM Review

Their study recognised matchmaking and innovation process design, management of collaborative projects, project valuation, and portfolio management as such strategic capabilities. Secondly, Refinement includes cases where collaborators work with the firm’s representatives to refine the features of a product or service. Katzy et al.

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State of Cloud GTM 2023

Tackle.io

INTRODUCTION Download the PDF. The Cloud Marketplaces will not race to zero on fees but will invest in co-sell motions and other partner programs that make value creation the storyline. It requires cross-functional collaboration, appropriate resourcing, and dedicated, continuous investment from executive leadership.