Wed.Mar 09, 2022

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The Demise of PRM As You Know It

Partner Path

The misunderstood and often overlooked partner portal is (and always has been) the digital face of partner engagement. As decades have passed, technology platforms struggle to BE more and DO more to support partner growth These changes have made PRM (Partner Relationship Management) almost unrecognisable. The death of your parents’ PRM has given birth to a new digital experience to engage, empower and manage the ever-evolving partner ecosystem.

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Breaking the bias: How to cheer, champion, and support women in the workplace

Impact

March is Women’s HERstory Month (WHM), a time dedicated to highlighting women’s historical and present-day contributions to society. WHM is celebrated annually in the United States, Canada, the United Kingdom, and Australia. WHM also happens to coincide with International Women’s Day , which is celebrated around the world. This day of civil awareness recognizes women’s achievements but also stands as a call to action for accelerating gender equality around the world.

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SaaS Apps Under Attack, New Report Says

Channel Insider

The average number of SaaS apps are now at 89 per organization, according to Okta, up 24% since 2016. All those apps have become one of the most critical cybersecurity challenges – and a new report underscores how vulnerable they are. In its annual SaaS Application Security Insights (SASI) report , SaaS Alerts said it analyzed 136 million SaaS security events in 2021 and found that the most common critical SaaS alerts are geographical violations, third-party app connections, and multiple account

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ZTE Applauded by Frost & Sullivan for Enabling Sustainable Development through Carbon Neutrality and Addressing 5G-related Needs With Its Path-breaking Telecom Power Solutions

Frost & Sullivan

SHENZHEN, China , March 1, 2022 /PRNewswire/ — Frost & Sullivan recently assessed the global telecom DC power industry and, based on its findings, recognizes ZTE Corporation (0763.HK / 000063.SZ), a major international provider of telecommunications, enterprise and consumer technology solutions for the mobile internet, with the 2022 Global Telecom DC Power Product Leadership Award.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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66% of Channel Executives Plan to Buy One-Click QBR Tools in 2022

Successful Channels

Our market research was conducted among registrants for last month’s webinar entitled “Transform your Channel with One-Click QBRs.” Below are the summary findings from this report. Click here to download the full research report: [link] Channel Research Conclusions on Roles, Goals, Tools & Intent in 2022: Channel Sales: Goals: Partner Commitments, Capabilities, and Partner-Led Revenue Tools: One-Click QBR Systems Intent: 66% of channel sales executives intend-to-buy in 2022 Channel Operation

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Don Corleone’s Guide to a Strong Network

Partners Preceptors

By John Ricco, MPA, CAE. Convention season is about to kick into high gear. Now that in-person meetings are a “thing” again, many of us will attend events where we hope to create and cultivate relationships. You owe it to yourself and your organization to do so, but let’s face it, many of us are not good at growing and maintaining a mutually beneficial network of colleagues — you may want to go to the mafia for help.

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Channel Partners Look to Improve Sales Prowess in Post-Covid World

The 2112 Group

New Channelnomics Channel Forecast Study examines impacts of customer churn and more. By T.C. Doyle. Buffeted by supply-chain woes, customer churn, and economic uncertainty, channel partners look to rebound in 2022 by investing deeply in new sales and marketing capabilities. This is just one of several noteworthy findings from the Channelnomics Channel Forecast 2022 report, which is available now to Brainstorm subscribers.

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The Great Tech Exodus from Russia

The 2112 Group

The list of tech companies leaving Russia is growing by the day. Here’s the latest. By T.C. Doyle. In response to Russia’s illegal and unprovoked attack on the sovereignty and citizenry of Ukraine, U.S. tech companies from all parts of the industry have announced plans to suspend or cease operations in the world’s largest country and 11th largest economy.