Partners Preceptors
MARCH 9, 2022
By John Ricco, MPA, CAE. Convention season is about to kick into high gear. Now that in-person meetings are a “thing” again, many of us will attend events where we hope to create and cultivate relationships. You owe it to yourself and your organization to do so, but let’s face it, many of us are not good at growing and maintaining a mutually beneficial network of colleagues — you may want to go to the mafia for help.
Peter Simoons
MARCH 27, 2022
When we talk about alliances, we tend to focus on the external component: collaborating with other organisations. By itself that is correct, after all alliances are collaborations between two or more organisations to accomplish a goal that one of the organisations cannot achieve on its own. So we do need external parties! However, alliances have a strong internal component as well and that is about internal collaboration, or in broader terms, it’s very much also about a company’s culture. .
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Compare The Cloud
MARCH 7, 2022
The rapidly growing demand for edge computing in the UK presents major cloud providers with significant opportunities once they form new strategic partnerships to overcome the latency problem. Edge computing is all about low latency. It means bringing low latency, high-capacity connectivity to all areas of the country so organisations can use advanced, data-intensive applications, regardless of location.
Stellar Partnerships
MARCH 6, 2022
I like pink. Some of my favourite clothes are pink. But when I opened Shutterstock to search for International Women’s Day pictures there was a sea of pink with flowers and hearts. It looked more like commercials for a beauty product or a florist. Is that the best way to depict one of the biggest struggles for human rights across the world? On International Women’s Day 2022 I wonder how many women out there have been busy organising events for their organisation?
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Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
Jake Jorgovan
MARCH 1, 2022
If you’re thinking about launching a B2B podcast but aren’t sure how, the first thing you need to do is come up with a plan. This guide begins with the basics, like the definition of a B2B podcast and why you should consider making one. Then, we delve into more advanced topics like guest outreach, promotion, and more. If you have a goal to start a B2B podcast in 2022, here’s everything you need to know, things you should avoid, and how to get your podcast out there.
Partnership Management Hub brings together the best content for partnership management and strategic alliance professionals from the widest variety of industry thought leaders.
Partner Path
MARCH 9, 2022
The misunderstood and often overlooked partner portal is (and always has been) the digital face of partner engagement. As decades have passed, technology platforms struggle to BE more and DO more to support partner growth These changes have made PRM (Partner Relationship Management) almost unrecognisable. The death of your parents’ PRM has given birth to a new digital experience to engage, empower and manage the ever-evolving partner ecosystem.
McKinsey & Company
MARCH 24, 2022
Our latest IT survey confirms the accelerating pace of at-scale core technology transformations. The road map for success reflects the practices and capabilities of leading companies.
Compare The Cloud
MARCH 4, 2022
When a cybercriminal strikes, we’re quick to believe that they’re a highly skilled and sophisticated threat actor with an extensive toolbox of weapons to hack through a network perimeter. But this often isn’t the case. On more occasions than perhaps we’d like to admit, sensitive information is left out in the open, just waiting to be discovered. . Cybercriminals often target the low hanging fruit, and so by leaving databases exposed and neglecting basic cyber hygiene practices, businesses are ma
Stellar Partnerships
MARCH 27, 2022
Shortly after my wedding, my lovely mother-in-law gave me a novel piece of advice. “Avoid the burnt chop” she said. I was baffled, thinking she was giving me well-meaning cooking advice, but it turned out to be a common Australian syndrome. It’s a reference to mothers commonly allowing everyone else to have what they want and making do with what’s left.
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ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu
Jake Jorgovan
MARCH 2, 2022
Podcasting is exploding—I see it in my own podcast marketing company Content Allies —and PodNews reports that as of 8 February 2022, the number of channels in Apple Podcasts amounts to 1,375 channels with 14,154 shows. The array of podcasting equipment and gear choices is growing at the same explosive rate. While choice is good, sometimes there is too much of it, leading to overwhelm.
INSEAD Knowledge
MARCH 29, 2022
Managers need proper information systems to decipher the real causes of any bump in sales revenue and decide whether investments are required.
Partnership on AI
MARCH 10, 2022
Share. Our Blog. /. Blog. Synthetic and Manipulated Content. PAI Developing Ethical Guidelines for Synthetic Media. Claire Leibowicz. March 10, 2022. Content Wrapper. Click here to start editing. -->. Content Row. Click here to start editing. -->. The technologies that make synthetic forms of media like deepfakes possible can and will be used to manipulate, harass, and misinform.
McKinsey & Company
MARCH 7, 2022
McKinsey research shows that adoption of IoT technologies has increased exponentially the past five years—but successful implementation still eludes some. Here’s how to get it right.
Speaker: Susan Spencer, Principal of Spencer Communications
Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.
Compare The Cloud
MARCH 3, 2022
When 30 countries get together to discuss a problem, you know it’s serious. Last October, the US hosted a multi-country meeting to discuss an online scourge: ransomware. The problem is getting so bad that it isn’t just costing companies millions each year – it’s also threatening critical national infrastructure. So what is it, why has it become such a problem, and what do we do about it next?
Stellar Partnerships
MARCH 20, 2022
Change has a way of sneaking up on you before you realise it. Last weekend I cleaned out a big cupboard and found in its deep recesses an antique gem: a Sony Walkman. Back in the 1980s and 1990s it was the height of fashion, kickstarting a whole new era of walking for exercise. Sony thought they owned the market- until 2001 when Apple launched the iPod.
Jake Jorgovan
MARCH 29, 2022
Businesses choose to launch a mobile app for a variety of reasons. These include bringing more value to their customers, boosting growth, solving a specific business problem, and increasing customer engagement. However, to accomplish these goals, mobile apps need to be built with scalability in mind. Though there are various development approaches, native mobile app development reigns supreme when it comes to functionality, scalability, performance, and security.
INSEAD Knowledge
MARCH 15, 2022
Venture capitalists’ role as funding source and mentor of tech start-ups makes them uniquely placed to press for more responsible use of technology.
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Your buyers’ lives, preferences, and expectations have changed. Over two-thirds of buyers prefer remote or digital interactions — and they expect those interactions to be substantive and valuable. They hold sellers to a high standard, and that means the buying experiences of the past — in-person meetings, transactional conversations, and linear sales funnels — no longer deliver.
Thinkers 50
MARCH 4, 2022
Jonathan Brill is a globally recognized advisor and speaker on successful innovation under uncertainty. The author of Rogue Waves: Future–Proof Your Business to Survive and Profit From Radical Change (McGraw-Hill, 2021), he was the Global Futurist at HP and the managing partner of innovation firms that generated $27 billion in new revenue for clients.
McKinsey & Company
MARCH 4, 2022
Insurance executives are recognizing the power of innovation to accelerate the pace of company change. Yet for innovation to deliver long-term value, it must become embedded in a carrier’s DNA.
Compare The Cloud
MARCH 7, 2022
For all the talk of companies accelerating business transformation and moving to the cloud, there are still many firms grappling with how they will achieve operational efficiency and move processes online. After all, it’s complex and expensive to move to the cloud, integrate apps and ensure the supporting culture, structure, security, and governance are in place. .
Frost & Sullivan
MARCH 28, 2022
SAN ANTONIO — March 28, 2022 — Based on its recent analysis of the Global DDoS Mitigation Industry, Frost & Sullivan recognizes A10 Networks with the 2021 Customer Value Leadership Award for delivering secure business applications for multi-cloud environments. A10 Networks provides scalable and secure applications to enable companies and service providers to automate application management, simplify multi-cloud complexity, gain detailed business performance insights, and secure 5G?
Speaker: Erika Bzdel - Vice President of Sales and Craig Simons - Director of Marketing
Virtual sales success requires new ways of thinking. Sales managers, trainers, sales enablement managers, and sales reps across all industries must adjust to this digital transformation. That doesn’t mean, however, that you can transfer the old ways of doing business to the new blended selling environment. You need to implement essential virtual selling processes or you will get left behind.
Planview Blog
MARCH 18, 2022
March is Women’s history month. It is a time where we can reflect on all the powerful women who have and continue to advocate for equality and change. At Planview, we believe women in tech are the future and Geetika Gagneja is a part of Planview’s past, present, and future. For this month’s blog spotlight , we are going to travel to Bangalore and follow Geetika to spend a day in the life of a Software Development Engineer Test manager.
INSEAD Knowledge
MARCH 30, 2022
To avoid costly mistakes due to overly optimistic assumptions, a good understanding of the market and the product is needed.
Mindmatrix
MARCH 10, 2022
What is Co-branding? Co-branding is the process of leveraging another company or partner’s brand to promote a product or service. This is typically done through joint marketing activities, assets and content. Both, companies and their partners can benefit greatly from co-branding. . How does co-branding help? Co-branding helps companies and partners join forces and use the synergy to market and sell their products/services better.
McKinsey & Company
MARCH 2, 2022
To capitalize on analytics, consumer packaged goods organizations—especially in Asia—can build an integrated system with the power to oversee and control the entire supply chain from end to end.
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Today’s customers are hungry for human connections, but how do you break through the digital noise? How do you connect on a more personal level? A strategic ABM gifting campaign can help. You can target accounts and prospects by sending gifts or direct mail. It will help you stand out from the crowd and increase your chances to connect. Download Sendoso’s complimentary eBook to learn: Effective ways to level up your gifting strategy for the enterprise customers.
Thinkers 50
MARCH 17, 2022
Gorick Ng is the bestselling author of The Unspoken Rules: Secrets to Starting Your Career Off Right. A first-generation college student himself, Gorick graduated from Harvard College and Harvard Business School. He worked in management consulting before becoming a career advisor. He was named one of Time magazine’s top twenty-five future leaders from around the world.
Frost & Sullivan
MARCH 29, 2022
The crisis in Ukraine has turned into a war of attrition. International support for the Ukrainian cause has been humanitarian aid, lethal aid, and financial aid. Economic sanctions and airspace closures to Russian airlines and aircraft have significantly impacted the aviation supply chain. Impact on Supply Chain. The aviation supply chain is highly dependent on raw materials from many countries, including Russia.
Tackle.io
MARCH 8, 2022
Boise, ID – Mar. 8, 2022 – Tackle.io , a software company dedicated to helping software providers generate revenue through the clouds, has been awarded a spot on the Forbes list of America’s Best Startup Employers 2022. This prestigious award is presented by Forbes and Statista Inc., the world-leading statistics portal and industry ranking provider.
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