March, 2022

Don Corleone’s Guide to a Strong Network

Partners Preceptors

By John Ricco, MPA, CAE. Convention season is about to kick into high gear. Now that in-person meetings are a “thing” again, many of us will attend events where we hope to create and cultivate relationships.

The Benefits of a Collaborative Culture

Peter Simoons

When we talk about alliances, we tend to focus on the external component: collaborating with other organisations. By itself that is correct, after all alliances are collaborations between two or more organisations to accomplish a goal that one of the organisations cannot achieve on its own.

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How hyperscalers can capitalise on the edge

Compare The Cloud

The rapidly growing demand for edge computing in the UK presents major cloud providers with significant opportunities once they form new strategic partnerships to overcome the latency problem. Edge computing is all about low latency.

10 wishes for International Women’s Day

Stellar Partnerships

I like pink. Some of my favourite clothes are pink. But when I opened Shutterstock to search for International Women’s Day pictures there was a sea of pink with flowers and hearts. It looked more like commercials for a beauty product or a florist.

The State of Business Intelligence in 2022

Speaker: Howard Dresner & Chandrashekar (a.k.a. LSP)

In this session, Howard Dresner will examine the latest end-user trends surrounding the business intelligence and analytics market, cutting through the hype to focus on what's really happening and why it matters. This interactive session will cover BI drivers, targets, and success factors, as well as the increasing importance of data leadership.

The Definitive Guide to B2B Podcasting in 2022

Jake Jorgovan

If you’re thinking about launching a B2B podcast but aren’t sure how, the first thing you need to do is come up with a plan. This guide begins with the basics, like the definition of a B2B podcast and why you should consider making one.

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More Trending

PAI Developing Ethical Guidelines for Synthetic Media

Partnership on AI

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Partner Assessment (or will you just make it work?)

Peter Simoons

In a conversation with an alliance executive from a pharma company recently, the exec said to me “ We don’t do partner assessment, we’ll just make it work ”. His motivation for this remark was that he couldn’t afford to disqualify a partner if some of their skills were a good fit.

Attacks are inevitable, but criminal success is not

Compare The Cloud

When a cybercriminal strikes, we’re quick to believe that they’re a highly skilled and sophisticated threat actor with an extensive toolbox of weapons to hack through a network perimeter. But this often isn’t the case.

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Avoiding the burnt chop

Stellar Partnerships

Shortly after my wedding, my lovely mother-in-law gave me a novel piece of advice. Avoid the burnt chop” she said. I was baffled, thinking she was giving me well-meaning cooking advice, but it turned out to be a common Australian syndrome.

Content Creation & Curation: The Missing Link Between Sales & Marketing

Speaker: Pam Didner - B2B and Tech Marketing Consultant

Content plays a vital role in creating a symbiotic –– and successful –– relationship and alignment between your sales and marketing teams. Join Pam Didner to learn how to create and curate great content to support your sales and revenue goals!

Top Podcast Equipment, Gear, and Microphones in 2022

Jake Jorgovan

Podcasting is exploding—I see it in my own podcast marketing company Content Allies —and PodNews reports that as of 8 February 2022, the number of channels in Apple Podcasts amounts to 1,375 channels with 14,154 shows.

TIME FOR A CHANGE

Be Partner Ready

And just like that – Autumn is upon us. It’s my favourite season. Harvest festivals, a crisp orange carpet on my driveway, cooler temperatures, shorter days, cosy nights in front of the fire sipping a Pinot.

Five Pillars of Team Building for Extraordinary Businesses

Aepiphanni

Every team, strong or weak, tells the story of its leadership. As co-authors Steve Gruenert and Todd Whitaker stated: “The culture of any organization is shaped by the worst behavior the leader is willing to tolerate.”

Emotion, Negotiation, and the ‘Great Resignation’: Vantage Voices

Vantage Partners

How can a tool for managing emotions during negotiations also help retain valued employees amidst “The Great Resignation”? As David Olsen explains in the latest episode of the Vantage Voices podcast series, “People want to feel appreciated. They want clarity with regard to what their role is.

New Ways to Reach, Influence, and Close More Deals with Intent Data

Speaker: Ardath Albee, B2B Marketing Strategist and CEO of Marketing Interactions

Acting on intent data when applied to buyer context can be a game-changer for gaining attention by increasing relevance, which drives purposeful engagement toward purchase. But all intent data is not the same. In this webinar, learn the difference between interest and intent, and the best ways to use the right data.

Fighting the Ransomware That Seeks Out Your Data

Compare The Cloud

When 30 countries get together to discuss a problem, you know it’s serious. Last October, the US hosted a multi-country meeting to discuss an online scourge: ransomware.

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Corporate partner or charity competitor?

Stellar Partnerships

Change has a way of sneaking up on you before you realise it. Last weekend I cleaned out a big cupboard and found in its deep recesses an antique gem: a Sony Walkman. Back in the 1980s and 1990s it was the height of fashion, kickstarting a whole new era of walking for exercise.

Top Native Mobile App Development Companies & Agencies

Jake Jorgovan

Businesses choose to launch a mobile app for a variety of reasons. These include bringing more value to their customers, boosting growth, solving a specific business problem, and increasing customer engagement. However, to accomplish these goals, mobile apps need to be built with scalability in mind.

Tackle Named on Forbes America’s Best Startup Employers 2022 List

Tackle.io

Boise, ID – Mar. 8, 2022 – Tackle.io , a software company dedicated to helping software providers generate revenue through the clouds, has been awarded a spot on the Forbes list of America’s Best Startup Employers 2022. This prestigious award is presented by Forbes and Statista Inc.,

The Essential Guide to the Buying Experience of the Future

The ultimate value proposition is an impactful buying experience that guides people to the best possible decision. But how do you prepare your sales teams to do that? Read "The Essential Guide to the Buying Experience of the Future" to find out how to empower your customer-facing teams and thrive in modern selling environments.

A Cut Above the Rest: Extraordinary Businesses Begin with Extraordinary Leadership

Aepiphanni

What is extraordinary leadership? What makes an extraordinary business owner stand out above the multitude of mediocre leaders that have come before him? Being extraordinary—pursuing something extraordinary—is a mindset.

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Inforum 2022 - We Speak Your Language

TRG Blog

Inforum is an annual customer event organised by Infor , one of the leading providers of industry-specific enterprise software, serving a multitude of organisations in manufacturing , distribution, healthcare, automotive, aerospace and defence, public sector and more.

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Why do digital transformation programs fail?

Compare The Cloud

For all the talk of companies accelerating business transformation and moving to the cloud, there are still many firms grappling with how they will achieve operational efficiency and move processes online.

Hitting a corporate partner’s hot spots

Stellar Partnerships

My border collie knows how to push my buttons. Whenever I reach for my runners, she waits by the door in the hope that I need a companion for my travels. But she really comes into her own at dinner time. She knows she’s not supposed to scrounge at the dinner table.

Roadblocks to Delivering a Competitive Buying Experience

Why are buyer-facing teams struggling and what can be done about it? Bigtincan teamed up with Heinz Marketing in a recent research study to discover the roadblocks revenue-generating teams encounter in preparing buyer-facing teams for today’s market. Click here to learn what you can do today to prepare!

What is Customer-Centricity - and Why Does It Matter?

Vantage Partners

Originally published in California Management Review Insights — 26 September 2021. Sales, Account Management & Customer-Centricity

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Prioritizing technology transformations to win

McKinsey

Our latest IT survey confirms the accelerating pace of at-scale core technology transformations. The road map for success reflects the practices and capabilities of leading companies. Digital Insights Cybersecurity/Risk Big data

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Why Attention is Vital For The Path To A Bold Future

Thinkers 50

The relentless twin demands of performing for today and transforming for tomorrow, mean that leaders are grappling with an accelerated phase of workforce and industry change and disruption, but is enough being done to elevate leadership attention?

Financial Forecasting Software: What Is It and Why Does It Matter?

TRG Blog

Predicting your business’ financial future may not be at the top of your to-do list if you're so caught up in day-to-day operations. Fortunately, modern enterprise software has matured enough to make financial forecasting much faster and more accurate. So, what is financial forecasting software ?

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Connecting the Consultative Experience

Many B2B businesses have come to believe that there is an asymmetric relationship between the company and its buyers. But what research has discovered is that many of today’s B2B buyers are NOT empowered and they have little interest in being so. Download the eBook to find out why.

The Start-Up Blind Spot That Trips New Ventures

Instead Knowledge

Having a great business plan is not enough. Start-ups also need good organisation design

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Top Network Security Service Providers 2022

Channel Insider

Network security service providers protect IT infrastructure from unauthorized internal or external access. The services take over that function from IT teams to enable internal IT resources to focus on more strategic business priorities.

Designing a Circular Business Strategy That Works

INSEAD Knowledge

To avoid costly mistakes due to overly optimistic assumptions, a good understanding of the market and the product is needed

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