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The Secret Behind Planning Corporate Events—Without Chaos

Chameleon Sales

When planning corporate events such as trade shows and seminars, are you considering your return on investment (ROI)? Exhibiting and presenting at these events can be valuable business growth strategies. of a brand’s marketing budget—on average! of a brand’s marketing budget—on average!

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How To Get Started With Corporate Event Strategy

PLM Alliances

Putting together a strategy for a corporate event can be intimidating, even in the best of times. The past few years have certainly made event planning even more complicated — especially with the global coronavirus pandemic, technological advancements for meetings, and increased competition for events. Build your team.

Energy 52
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How To Get Started With Corporate Event Strategy

PLM Alliances

Putting together a strategy for a corporate event can be intimidating, even in the best of times. The past few years have certainly made event planning even more complicated — especially with the global coronavirus pandemic, technological advancements for meetings, and increased competition for events. Build your team.

Energy 52
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Top Takeaways from Automechanika Frankfurt 2022: The Automotive Aftermarket in Transition

Frost & Sullivan

The event made a welcome return as an in-person event following a short gap. Event organizers claimed that this year’s proceedings were bigger than ever before, drawing in an estimated 2,600 exhibitors from over 70 countries and 78,000 visitors from 175 countries. Top Takeaways. driven transformations in the vehicle parc.

Retail 52
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Experiential Events – Make the Most of Your Investment

ITA Group

Experiential Events – Make the Most of Your Investment. Despite their many benefits, experiential events can be risky because of their cost and limited audience. The best experiential events integrate with a brand's holistic marketing strategy, providing customers immersive brand experiences that go beyond advertising alone.

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4 Keys to Unlock Customer Advocacy

ITA Group

You need to turn those customers into your marketing machines. Personalizing the impersonal goes a long way toward building brand attachment and breeding advocacy, which can have an exponential impact to your bottom line. Rely on data insights and analytics rather than blindly guessing. Relate to the Customer. Nielsen.

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