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100 Days as Tackle’s Chief Cloud Officer

Tackle.io

co-founder Brian Denker. Feb 15, 2021 was my first day as a Tackler. From my earliest days in alliances and business development, I have always operated with a swing big or go home attitude. One of my last business trips of 2020 was to the Amazon Web Services sales kickoff in Chicago where I met Tackle.io

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State of Cloud Marketplaces 2022

Tackle.io

By 2021, approximately 20% of Seeq’s total ARR was transacted through these two Marketplaces, a 215% year over year increase. Sales, Marketing, and Alliances have to work together as an organization to lean into partner-led growth. They invested sales team resources in Cloud GTM to scale their co-sell and Marketplace motions FAST.

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State of Cloud Marketplaces 2021

Tackle.io

[link] Get the entire 2021 State of Cloud Marketplaces Report. Our co-founders are from Boise, Idaho. I was in leadership roles in Sales and in International Sales, as well as Business Development & Alliances. It’s 2021. The 2021 results show 42% more buyers are buying through marketplace than last year.

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4 Tips to Build a Persuasive Pitch for Cloud GTM

Tackle.io

In the simplest terms, Cloud GTM is the strategy a software company employs to leverage Cloud Provider ecosystems to drive lift to their revenue strategy. Clearly, economic headwinds seem to have little effect on the growth of Cloud Marketplaces and cloud ecosystems. Another example is SecurityScorecard.

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Leveling Up Your Cloud GTM for Strategic Growth

Tackle.io

And we encourage them, they should have a chief cloud officer, whether they call it that or a VP of alliances or whatever, but somebody who can look across the organization and figure out how to make the transition from traditional direct sales and channel sales to digital sales and marketplaces. Teresa Letlow: Thank you. Sanjay Mehta: Yeah.

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Leveling Up Your Cloud GTM for Strategic Growth

Tackle.io

And we encourage them, they should have a chief cloud officer, whether they call it that or a VP of alliances or whatever, but somebody who can look across the organization and figure out how to make the transition from traditional direct sales and channel sales to digital sales and marketplaces. Teresa Letlow: Thank you. Sanjay Mehta: Yeah.

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How Software Startups Go-To-Market in the Cloud Era

Tackle.io

[link] Get the entire 2021 State of Cloud Marketplaces Report. Our co-founders are from Boise, Idaho. I was in leadership roles in Sales and in International Sales, as well as Business Development & Alliances. It’s 2021. The 2021 results show 42% more buyers are buying through marketplace than last year.