Mindmatrix

MARCH 4, 2024

The landscape of channel partnerships within the tech industry has undergone a considerable transformation. In times past, channel partner relationships were relatively straightforward and linear, but as technology and buying behaviours evolve, so too must the approach towards effective channel partnerships.

Co-Alliance 52

Co-Alliance Channels and alliances Strategic alliances Ecosystems 52

Tackle.io

MAY 16, 2023

With Cloud GTM , software sellers leverage the Cloud Provider ecosystems to drive revenue. With co-sell, ISVs plan and collaborate with Cloud Partners on targeted accounts to show buyers how your joint solution fits into their current ecosystem. Which Cloud Providers do my buyers have strategic partnerships with?

Co-Alliance 52

Co-Alliance Channels and alliances Ecosystems Finance 52

Channel Insider

APRIL 30, 2024

Partnership with Google In 2017, Citrix expanded its 2011 strategic partnership with Google aimed at delivering virtual apps and desktops to Chromebooks to include Google adding support to run Citrix XenApp on Chrome. appeared first on Channel Insider. The post Citrix for MSPs: Is It a Viable Option for MSPs in 2024?

Mergers and acquisition activities 89

Mergers and acquisition activities Partnering capability and readiness Channels and alliances System integrators 89

Tackle.io

JULY 13, 2023

In the simplest terms, Cloud GTM is the strategy a software company employs to leverage Cloud Provider ecosystems to drive lift to their revenue strategy. Cloud GTM helps sellers meet customers where they want to buy while nurturing strategic partnerships that can lead to more, higher-value sales opportunities for ISVs.

Co-Alliance 52

Co-Alliance Channels and alliances Ecosystems Finance 52

Tackle.io

NOVEMBER 2, 2023

They are prioritizing Marketplaces as the preferred way to transact with customers and including existing traditional channels to nurture long-standing relationships and to leverage expanded market reach. Incentives for ISVs to engage in cloud partnerships through go-to-market activities will crescendo before they phase away.

Co-Alliance 75

Co-Alliance Channels and alliances Finance Ecosystems 75

Tackle.io

JUNE 30, 2023

In the simplest terms, Cloud GTM is the strategy a software company employs to leverage Cloud Provider ecosystems to drive lift to their revenue strategy. Cloud GTM helps sellers meet customers where they want to buy while nurturing strategic partnerships that can lead to more, higher-value sales opportunities for ISVs.

Co-Alliance 52

Co-Alliance Channels and alliances Ecosystems Engineering 52

Tackle.io

JUNE 9, 2021

From my earliest days in alliances and business development, I have always operated with a swing big or go home attitude. Done well, strategic partnerships fuel non-incremental gains by driving innovation, opening up new routes to market, and building brand recognition by standing on the shoulders of giants.

Co-Alliance 52

Co-Alliance Channels and alliances Credit Legal 52