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The Alliance Leader’s Cloud Co-sell Playbook

Tackle.io

Successful co-selling — and Cloud GTM — requires the support of sales, alliances, finance, operations, marketing, IT, product, and legal teams. Which Cloud Providers do my buyers have strategic partnerships with? How do I know who has cloud budget?

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100 Days as Tackle’s Chief Cloud Officer

Tackle.io

From my earliest days in alliances and business development, I have always operated with a swing big or go home attitude. Done well, strategic partnerships fuel non-incremental gains by driving innovation, opening up new routes to market, and building brand recognition by standing on the shoulders of giants.

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Channel Partnerships Evolution: Navigating in the Tech Sector

Mindmatrix

The landscape of channel partnerships within the tech industry has undergone a considerable transformation. In times past, channel partner relationships were relatively straightforward and linear, but as technology and buying behaviours evolve, so too must the approach towards effective channel partnerships.

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Leadership in Hospitality: Key thought leaders in the hospitality industry

Jake Jorgovan

Mercedes Blanco Business website : The Hotels Network Social media profiles: LinkedIn Follow for: Cutting-edge insights into hospitality marketing, strategic partnerships, and the innovative use of technology in the hotel industry. Chris ensures each event and venue launch he oversees is flawlessly executed from start to finish.

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Citrix for MSPs: Is It a Viable Option for MSPs in 2024?

Channel Insider

Partnership with Google In 2017, Citrix expanded its 2011 strategic partnership with Google aimed at delivering virtual apps and desktops to Chromebooks to include Google adding support to run Citrix XenApp on Chrome. appeared first on Channel Insider. The post Citrix for MSPs: Is It a Viable Option for MSPs in 2024?

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You’ve Inherited a Cloud Marketplace Listing. Now What?

Tackle.io

Cloud GTM helps sellers meet customers where they want to buy while nurturing strategic partnerships that can lead to more, higher-value sales opportunities for ISVs. That’s why the C-suite conversation is so pivotal: Cloud GTM is more than just a new channel, it’s a way of doing business that opens new doors and opportunities.

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4 Tips to Build a Persuasive Pitch for Cloud GTM

Tackle.io

Cloud GTM helps sellers meet customers where they want to buy while nurturing strategic partnerships that can lead to more, higher-value sales opportunities for ISVs. Security and compliance/operational and finance mitigations. Additional Cloud GTM benefits to emphasize in your pitch include: Cost savings.