Stellar Partnerships
NOVEMBER 30, 2020
There are also lots of parallels to be drawn with corporate partnerships. Understanding how to play corporate partnerships is very similar to understanding chess. Let’s look at some of the parallels between chess and corporate partnerships: You need to understand the rules. Why do we bother? You’ll burn out.
Stellar Partnerships
OCTOBER 30, 2023
Negotiating the value of corporate partnerships is like the bathroom scene in the film Pretty Woman. It’s easy for a charity to underestimate the value it brings to a corporate partnership and settle for less than it’s really worth. Is it a local partnership in one location, state or community or national?
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Stellar Partnerships
JANUARY 28, 2024
Many of you have new corporate partnerships on your wish list for 2024. But nobody is born with a natural talent for corporate partnerships: it’s a skill that must be nurtured over time. Set up the right scaffolding Partnerships are fun because each corporate has different needs and priorities.
Stellar Partnerships
JULY 24, 2022
Non-profits make the same mistake when trying to measure corporate partnerships. How does that play out when measuring the success of corporate partnerships? It’s fair that non-profits are keenly interested in receiving cash from corporate partners, but money is not always the thing that achieves mission success.
Be Partner Ready
JUNE 18, 2023
Consumer-facing retailers such as JB Hi-Fi, Rebel, Nick Scali, Bunnings and Target have also enjoyed increased profits. When considering your corporate partnerships strategy, focus on the facts, not scaremongering. 4] Companies providing everyday essential items, such as Woolworths and Coles, have posted record net profits.
Stellar Partnerships
JULY 4, 2021
It’s a challenge for charities to keep the relationship with a corporate partner fresh and engaged, especially when the partnership has been established for a while. We often talk about partnerships as a marriage, not a speed date. The corporate chose some high performing staff to attend and then blog about their experience.
Stellar Partnerships
DECEMBER 7, 2020
We know of a surf life saving charity that produced a glossy brochure, lovely video and very slick proposal to a large retailer. But they hadn’t bothered to contact the retailer first to see if it actually met their needs or was a good fit for their corporate priorities.
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