Impact
NOVEMBER 5, 2021
Originally published on FORTUNE. Top strategies for scaling commerce content programs, according to 200 digital media executives. During the past year, a rocky time for digital media, commerce content was a lone bright spot. As e-commerce exploded in 2020, so too did the content around it: product reviews, gift guides, how-to guides, buyer’s guides, and product comparisons.
Frost & Sullivan
NOVEMBER 5, 2021
India’s economic growth, pegged at 9.5% in 2021, continues to accelerate and the country is set to retain its credentials as the fastest-growing economy globally in 2022. India is heavily reliant on fossil fuels, mainly coal, for power production, though its per capita CO2 emissions are relatively low at only 1.9 tons as compared with the world’s largest carbon emitters China and the US at 7.41 tons and 15.5 tons, respectively.
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Channel Insider
NOVEMBER 5, 2021
Partner relationship management (PRM) has simplified the business of managing channel partners by automating and enhancing vendor-partner processes. PRM tools are like CRM systems designed for the complexities of managing channel business partners. With millions or more companies in the global IT channel ecosystem, PRM software aims to help vendors reach, engage, and enable more channel partners.
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
Channel Insider
NOVEMBER 5, 2021
Kyndryl hopes its newfound independence from IBM will lead to a turnaround in its sagging revenue. With the spinoff complete as of Nov. 4, the former IBM services business now has the freedom to form partnerships outside of IBM, with the goal of reversing revenues that fell from $21.8 billion in 2018 to $19.35 billion in 2020. The services business’ annual net loss ballooned to $2 billion during that time. “We are thrilled that Kyndryl is today an independent company, with 90,000 of
Impact
NOVEMBER 5, 2021
Read time: 5 mins. Instagram is a leading platform for influencers and partnership marketing. But, there was a flaw — influencers with fewer than 10,000 followers were not able to access tools for content creation and affiliate links. While there was a swipe up feature in Instagram Stories that allowed users with over 10,000 followers to link to external content, this feature was not universal.
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