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Generative AI use cases for the enterprise

IBM Business Partners

They are now capable of natural language processing ( NLP ), grasping context and exhibiting elements of creativity. Design content, ad campaigns and innovative products that build better customer experiences. Custom-trained models: Most organizations can’t produce or support AI without a strong partnership.

Insurance 128
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How to build a successful talent acquisition strategy

IBM Business Partners

Talent acquisition refers to the ongoing strategy and process an organization and its HR department uses to source, attract, evaluate, hire and retain the highly-qualified new employees it needs to grow. It ensures that the organization’s talent acquisition efforts remain competitive and resilient.

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Leadership in Hospitality: Key thought leaders in the hospitality industry

Jake Jorgovan

Thought leaders offer a unique blend of expertise, insight, and foresight, essential for navigating the dynamic hospitality landscape. If you’re seeking key thought leaders in the hospitality industry, you may struggle to identify individuals who can truly drive innovation and growth. You're on the right page to solve that problem.

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The path to advocacy: Engaging customers from the start with Customer Marketing Leader Leslie Barrett

Impact

With 88 percent of consumers trusting recommendations from people they know above all other forms of marketing, referral marketing holds immense power for brands today. Turning customers into advocates early in the buyer journey amplifies brand visibility, boosts credibility, and, most importantly, increases customer loyalty and retention.