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A Partner Portal is Not a Silver Bullet

Partner Path

Follow 5 principles for a PRM that improves partner experience The new generation of partners are digital-first. From onboarding and enablement processes to opportunity registration and marketing, all partner information should be easily accessed from your partner portal/PRM (Partner Relationship Management) solution.

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Scaling Partner Relationship Management: 6 Principles

Chaneltivity

Scaling partner relationship management isn’t just about throwing more budget at your program or hiring more headcount. It’s about paying close attention to your partners’ wants and needs, and scaling new tools and strategies to support them. But first, let’s refresh your memory on partner relationship management.

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Partner Prospect: Crafting the Blueprint for Strategic Alliances

Mindmatrix

Establishing a strong partner ecosystem empowers organizations to leverage complementary strengths, mitigate weaknesses, and capitalize on emerging opportunities. However, embarking on a journey towards building a robust partner ecosystem demands meticulous planning and a well-defined strategy.

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Driving Growth Through Referral Channel Partnerships: A Low-Cost Strategy for Tech Companies

Mindmatrix

The Power of Referral Channel Partnerships Referral channel partnerships offer a symbiotic relationship between technology companies and other businesses or individuals who refer potential customers in exchange for incentives or rewards.

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What Is a Self-Service PRM?

Chaneltivity

If you need a PRM, you need a self-service PRM. Most channel folks have realized by now that they need a partner relationship management tool to manage and scale their partner program. . But just any PRM isn’t going to work. In this post, we’ll clarify: How a PRM can be self-service.

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Are you ready for PRM?

Chaneltivity

Over the past decade, companies have increasingly moved to an indirect sales model that relies on channel partners. With this trend, Partner Relationship Management (PRM) solutions have become more common as companies look for efficient ways to connect with their partners and streamline their processes.

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Best Partner Relationship Management (PRM) Software 2021

Channel Insider

Partner relationship management (PRM) has simplified the business of managing channel partners by automating and enhancing vendor-partner processes. PRM tools are like CRM systems designed for the complexities of managing channel business partners. Top PRM Solutions of 2021.