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Channel Management: A Guide to Optimizing Your Channel Strategy

PLM Alliances

Introduction Effective channel management is essential for companies looking to expand their market reach and drive revenue growth in today's competitive business landscape. This comprehensive guide will give you an in-depth understanding of channel management, its core disciplines, and best practices.

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Channel Partner Management Essentials: A Comprehensive Guide

PLM Alliances

Introduction Effective channel management is essential for companies looking to expand their market reach and drive revenue growth in today's competitive business landscape. This comprehensive guide will give you an in-depth understanding of channel management, its core disciplines, and best practices.

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Best Partner Relationship Management (PRM) Software 2021

Channel Insider

For marketing, Allbound’s features include a partner portal, onboarding for the channel partner ecosystem, co-branding opportunities, and unlimited content storage. Channel partners can create custom landing pages, integrate CRM or marketing automation tools, and utilize sales playbooks to enable sales.

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Why Your Go-To-Market Strategy Matters

PLM Alliances

Why you need a go-to-market strategy. Type in “go-to-market” in Google, and you will get this definition from Wikipedia: “Go-to-market or go-to-market strategy is the plan of an organization, utilizing their inside and outside resources, to deliver their unique value proposition to customers and achieve competitive advantage.”.