Channel management Channel strategies Ecosystems Engineering 
Magnetrix
JANUARY 12, 2023
The current state of partner ecosystems. Noticeable trends in partner ecosystems. Fourth trend: More bidirectional relationship between vendor, channel & ecosystem. Common missteps channel teams make when executing an ecosystem approach. Not segmenting channel partners. Segment by buyer journey.
PLM Alliances
AUGUST 21, 2022
In our second Channel Chats episode, The Spur Group's CMO, Richard Flynn, is joined by Snowflake's Colleen Kapase , SVP WW Partners & Alliances. Highlights of the conversation include: What's unique about channel management at Snowflake. Aligning channel and field sales. Co-selling versus re-selling with partners.
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PLM Alliances
AUGUST 21, 2022
Step #3 Define the required ecosystem need. Developing an understanding and maintaining a line of sight into the strengths and weaknesses of your channel strategy is integral to driving revenue acceleration through the partner channel. Step #3 Define the required ecosystem need. Step #2: Know your growth levers.
PLM Alliances
MAY 16, 2020
You need to re-examine the effectiveness of your channel management efforts. If you are a channel chief your primary role is to generate channel sales. Learn the five key attributes of a great channel revenue acceleration engine. The key is to understand the key drivers of channel revenue acceleration.
PLM Alliances
JUNE 8, 2020
Step #3 Define the required ecosystem need. Developing an understanding and maintaining a line of sight into the strengths and weaknesses of your channel strategy is integral to driving revenue acceleration through the partner channel. Step #3 Define the required ecosystem need. Step #2: Know your growth levers.
Channel Insider
NOVEMBER 5, 2021
PRM tools are like CRM systems designed for the complexities of managing channel business partners. With millions or more companies in the global IT channel ecosystem, PRM software aims to help vendors reach, engage, and enable more channel partners.
PLM Alliances
AUGUST 21, 2022
As more companies today leverage partners as a vital component of a go-to-market strategy, having world-class channel management is more critical than ever. The strength of your channel ecosystem is directly correlated to driving results and winning over new customers. The six disciplines of channel management.
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