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Top Tips for Modernizing your Partner Incentive Program

Channel Incentive Best Practices

The channel partner ecosystem is rapidly evolving. This was one of the topics under discussion on our recent webinar: ‘Modernizing Incentive Programs for Today’s Channel’. Download the full webinar on-demand: “ Modernizing Incentive Programs for Today’s Channel ”. Get Buy-In from Finance. Keep it Simple.

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Channel Management: Driving Business Growth with Annual Planning

Mindmatrix

With industrial sales channels and distribution, the key to shifting from burden to growth is to shift the way we think about the channel relationship strategy. By moving from reseller to partner, from channel to ecosystem, we can reframe the process to create business value and redefine channel strategy.

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What Do Modern Deal Registration Programs Look Like?

Channel Incentive Best Practices

However, in today’s channel ecosystems, Deal Registration programs cannot be deployed in isolation from other programs in your overarching Channel GTM strategy. AJ is a Bay Area native where his previous channel roles have ranged from startups to large public companies such as Fortinet.

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Leveraging Channel Partners (and AWS’ CPPO) to Build a Customer-First Cloud GTM Strategy

Tackle.io

Ultimately, we are a 100% channel-focused company and we can’t do it without our channel partners,” said Lindsay Bregman, Manager, Cloud and Technology Ecosystem Alliance Operations at CrowdStrike. Because really Marketplace and CPPO is a revenue equation, it’s actually a finance question ,” said Lindsay. “It’s

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Leveraging Channel Partners (and AWS’ CPPO) to Build a Customer-First Cloud GTM Strategy

Tackle.io

Ultimately, we are a 100% channel-focused company and we can’t do it without our channel partners,” said Lindsay Bregman, Manager, Cloud and Technology Ecosystem Alliance Operations at CrowdStrike. Because really Marketplace and CPPO is a revenue equation, it’s actually a finance question ,” said Lindsay. “It’s

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Channel Partnerships Evolution: Navigating in the Tech Sector

Mindmatrix

Referral partnerships not only enable technology companies to expand their reach but also foster a sense of community and collaboration within their ecosystem, driving mutual success and long-term business relationships. How can we drive growth with referral channel partnerships and can create a low-cost channel partners play?

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Organizing for Marketplace Success

Tackle.io

With that said, we have big cross-functional stakeholders around finance, revenue operations, our deal desk function, which I’ll elaborate on. So that quickly transitions into a co-sell conversation, which how do I pivot my organization to maybe augment their existing channel strategy with a Marketplace strategy?