Jake Jorgovan
JANUARY 4, 2024
Tinuiti: Known for early adoption of new platforms and a strategy-creativity blend in a full-funnel approach, ensuring comprehensive, forward-thinking marketing efforts. agency THE: Focuses on transparent, tailored advertising solutions, combining classic principles with deep business understanding for personalized marketing strategies.
Channel Incentive Best Practices
JANUARY 5, 2021
In addition to VP/Directors Channel Marketing, VP/Directors Channel Enablement, VP/Directors Channel Operations, VP/Directors Channel Programs, VP/Directors Channel Renewals. However, the principles apply to any industry vertical utilizing channel as part of their SaaS go-to-market strategy.
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PLM Alliances
JUNE 3, 2020
Why you need a go-to-market strategy. Type in “go-to-market” in Google, and you will get this definition from Wikipedia: “Go-to-market or go-to-market strategy is the plan of an organization, utilizing their inside and outside resources, to deliver their unique value proposition to customers and achieve competitive advantage.”.
Magnetrix
DECEMBER 28, 2020
When to utilize PRM? What are your recommendations on when a company will know that they're ready to utilize a PRM for the first time? Or alternatively, you can accept it and notify the channel sales manager or account manager that there is now a second individual bidding on an opportunity. ” Is that a good strategy?
PLM Alliances
JUNE 8, 2020
Modeling different growth scenarios is one of the most under-utilized elements of a partner capacity plan. You can use it to figure out whether the necessary capacity is best gained by adding partners, shifting sales mix to a new channel, or driving growth within your partner base. Modeling different growth scenarios.
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