Tackle.io

DECEMBER 21, 2023

Successful ISVs understand this and make the most of their Tackle partnership in a few key ways to add substantial value to the business by integrating Tackle into the fabric of their workflows, streamlining sales processes, and navigating the complexities of the Cloud Marketplaces and co-selling with finesse.

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Tackle.io

JUNE 9, 2023

Although Cloud Marketplaces — and your listing — are an essential part of the revenue puzzle, they’re actually pieces of a larger Cloud go-to-market strategy, which is a strategy for leveraging the Cloud Provider ecosystems to drive revenue. They view the Marketplace as a series of check-boxes on the way to co-sell,” he says.

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Tackle.io

JULY 13, 2023

In the simplest terms, Cloud GTM is the strategy a software company employs to leverage Cloud Provider ecosystems to drive lift to their revenue strategy. Learn more: Infographic: The Dawn of a New Go-to-Market Age With Cloud GTM, software sellers leverage the Cloud Provider ecosystems (AWS, Google, and Microsoft) to drive revenue.

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Tackle.io

MAY 26, 2022

That’s precisely the question that Cory Schickendantz, DataStax Global Director of Cloud Ecosystems, and Teresa Letlow, StreamSets Vice President of Global Channels and Alliances, explored in a recent webinar with Sanjay Mehta, Tackle’s Chief Cloud Officer. Reach out to all of the ecosystems,” she said. AWS will help you.

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Tackle.io

MAY 26, 2022

That’s precisely the question that Cory Schickendantz, DataStax Global Director of Cloud Ecosystems, and Teresa Letlow, StreamSets Vice President of Global Channels and Alliances, explored in a recent webinar with Sanjay Mehta, Tackle’s Chief Cloud Officer. Read more: Co-selling 101 for Startups: Stand Out in a Crowded Field.

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Tackle.io

MARCH 23, 2022

Lauren Newby: (silence) Lauren Newby: A few seconds as I see a few more people jumping in to join us here for the webinar today. Lauren Newby: So just a quick shout out, you’ve already signed up for this webinar, but what are we talking about today? I joined Tugboat Logic as a VP of alliances and channels since early 2021.

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Tackle.io

SEPTEMBER 1, 2021

Otherwise, enjoy the webinar and we’ll talk soon. And Erika knows that I hate presentations, so she always does me a solid and doesn’t make me go through slides whenever I do webinars. So, if you’re a student of Tackle webinars, you know I rarely am flipping through slides. Don Addington: Thanks, Erika.

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Tackle.io

OCTOBER 27, 2021

Our co-founders are from Boise, Idaho. I was in leadership roles in Sales and in International Sales, as well as Business Development & Alliances. Sanjay Mehta: I think the only thing that freaks me out, more than that image, John, is the fact that my dog is make your dog bark during the webinar. I’m Sanjay Mehta.

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Tackle.io

SEPTEMBER 22, 2021

Our co-founders are from Boise, Idaho. I was in leadership roles in Sales and in International Sales, as well as Business Development & Alliances. Sanjay Mehta: I think the only thing that freaks me out, more than that image, John, is the fact that my dog is make your dog bark during the webinar. I’m Sanjay Mehta.

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Magnetrix

APRIL 7, 2022

Co-branded content - does it give you a competitive advantage? MDF & co-op marketing. Kathleen Phillips: The premier thing is you have to have alignment with how that partner makes money and whether it's co-marketing, whether it’s spiffs, whether it's bringing them leads, how do you ensure their success?

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Tackle.io

AUGUST 31, 2022

billion in bookings were generated by co-selling with the cloud providers. And lastly, Satya this year from Microsoft at Microsoft inspire, talked about how they’ve done nearly $32 billion of cloud co-sell since they initiated their program in 2018. Thanks, Paul, and great to see you on the webinar by the way.

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Tackle.io

AUGUST 31, 2022

billion in bookings were generated by co-selling with the cloud providers. And lastly, Satya this year from Microsoft at Microsoft inspire, talked about how they’ve done nearly $32 billion of cloud co-sell since they initiated their program in 2018. Thanks, Paul, and great to see you on the webinar by the way.

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Tackle.io

SEPTEMBER 12, 2022

She’s the head of VC & startup ecosystems for the Americas at Google Cloud. I told the crew beforehand, I do these, and this is actually one of the webinars that I haven’t done this yet. It matters that they have the responsibility to break glass and to get stuff done. Sanjay Mehta: I am joined by Ally Goldstein Norup.

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