April, 2022

6 Buyer Journey Trends Changing How We Partner

Partner Path

The digital age (furthered by the pandemic) ushered in a new model where a customer defines their own buying journey. This journey is typically non-linear and heavily reliant on digital interactions.

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A Positive Mindset: What Opportunities Can It Bring You??

Peter Simoons

As a coach I often talk to people on a one-to-one basis about their role in business or in their alliances or in their career. I always see a solution for the challenges my clients face.

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Raising the bar

Stellar Partnerships

Have you ever seen a barrister in action? Below the antiquated gown and scratchy wig, there is a magician at work. One of the features of our legal system is that a barrister can work on a wide range of cases.

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Lessons From a Cross-Racial Team About Building Belonging

Board Source

As nonprofit consultants, we’ve found the need for board guidance and support with regards to Diversity, Equity, Inclusion, and Belonging (DEIB) has been steadily growing over the years.

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The State of Business Intelligence in 2022

Speaker: Howard Dresner & Chandrashekar (a.k.a. LSP)

In this session, Howard Dresner will examine the latest end-user trends surrounding the business intelligence and analytics market, cutting through the hype to focus on what's really happening and why it matters. This interactive session will cover BI drivers, targets, and success factors, as well as the increasing importance of data leadership.

Can Anyone go Phishing?

Compare The Cloud

Modern popular culture has a habit of depicting cybercriminals as being genius masterminds with an extensive list of computing skills at their disposal. While these individuals do exist, the image does not truthfully represent the majority behind some of today’s cyber attacks. .

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Episode 35: Andy Mowat, CEO, Gated

CoSell

This week on the CoSell Show, we have someone who's trying to fix email for both buyers AND sellers, and to do some good for the world. Tune in to our conversation with Andy Mowat , Co-founder and CEO, Gated. Topics discussed

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Making Business Collaborations Work

Peter Simoons

How often do you hear the question “What do you do?” Recently, I was reminded of that question, and the fact that although many people read and are inspired by my bi-weekly newsletter, it does not necessarily mean that people actually know what I do. So someone advised me to describe what I do!

The power of storytelling

Stellar Partnerships

When I was a little girl there was a TV series in the UK called Jackanory. It ran for no more than 15 mins in the afternoon during the kids’ shows. It was a simple format with a presenter sitting on a chair reading a book to camera.

Sustained Inclusion Requires Inclusive Leadership, Decision-making and Culture

Thinkers 50

By Simon Haigh. Introduction. Growth requires innovation, which in turn requires diversity, which then in turn requires inclusion.

Content Creation & Curation: The Missing Link Between Sales & Marketing

Speaker: Pam Didner - B2B and Tech Marketing Consultant

Content plays a vital role in creating a symbiotic –– and successful –– relationship and alignment between your sales and marketing teams. Join Pam Didner to learn how to create and curate great content to support your sales and revenue goals!

Organizations That Encourage Data Sharing with Partners Will Generate Three Times more Revenue than Their Peers

PartnerTap

Most companies still subscribe to a culture of data secrecy and protection which prevents them from reaching their full growth potential with their partners. The businesses that can shift to a culture of data-sharing with partners will outpace their competitors year over year.

IEEE Industry Standards and Technology Organization Announces New Board Member

ISTO / IEEE

Episode 34: Demi Obayomi, Vice President, Sapphire Ventures

CoSell

Demi Obayomi is a technology investor with experience in venture capital, investment banking, and entrepreneurship. He's currently the vice president at Sapphire Ventures and we're really excited to share his story on the CoSell show. Topics discussed

WHY ASK WHY?

Be Partner Ready

There’s just three little letters that make up a big and important word: WHY. I became intimately acquainted with the word WHY during the early 1990s. In the midst of a messy relationship break-up, I’d sing the Annie Lennox song ‘Why’ through tears day and night.

New Ways to Reach, Influence, and Close More Deals with Intent Data

Speaker: Ardath Albee, B2B Marketing Strategist and CEO of Marketing Interactions

Acting on intent data when applied to buyer context can be a game-changer for gaining attention by increasing relevance, which drives purposeful engagement toward purchase. But all intent data is not the same. In this webinar, learn the difference between interest and intent, and the best ways to use the right data.

Rise of the JEDI

Stellar Partnerships

I had a ‘feeling my age’ moment last month. I talked about seeing the first Star Wars movies as a kid, and the thrill of the big screen experience.

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Why Unlearning is Your Workforce Multiplier

Thinkers 50

As leaders pivot to remote and hybrid work models, humans and machines, workforce ecosystems and talent marketplaces, there is fear and excitement but is enough being done to unlearn ‘the always done ways’?

The Path Toward Building an Extraordinary Business

Aepiphanni

What is required of an extraordinary leader on the path to building a successful, extraordinary business? Is it as simple as writing down your vision, hiring some high-performing employees, and working hard to achieve your goals? In a perfect world, that probably would be enough.

Channeltivity Completes First SOC 2 Audit with No Exceptions

Chaneltivity

We are excited to announce that Channeltivity has successfully completed a System and Organization Controls (SOC) 2 Type I audit for our hosted partner relationship management (PRM) platform.

The Essential Guide to the Buying Experience of the Future

The ultimate value proposition is an impactful buying experience that guides people to the best possible decision. But how do you prepare your sales teams to do that? Read "The Essential Guide to the Buying Experience of the Future" to find out how to empower your customer-facing teams and thrive in modern selling environments.

The next frontier in consumer goods: Digitally enabled innovation

McKinsey

Four lessons to guide the industry’s innovation transformations. Strategy & Corporate Finance Insights Consumer packaged goods Digital

Taming Your Inner Critic

Instead Knowledge

Eight concrete ways to lead a more contented life

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Stop pitching, start fishing

Stellar Partnerships

At his inauguration, US President John F Kennedy made an impassioned speech to his fellow Americans. Ask not what your country can do for you; ask what you can do for your country”. He put forth an ambitious vision of change and renewal.

Stop Labelling Negotiations as Win-Win or Win-Lose

INSEAD Knowledge

Too many people have an either naïve or fatalist view of these terms, which have become so misunderstood that we should perhaps even discard them

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Roadblocks to Delivering a Competitive Buying Experience

Why are buyer-facing teams struggling and what can be done about it? Bigtincan teamed up with Heinz Marketing in a recent research study to discover the roadblocks revenue-generating teams encounter in preparing buyer-facing teams for today’s market. Click here to learn what you can do today to prepare!

How Organizations are Successfully Evolving into the Remote Working Culture

Aepiphanni

Working remotely is a concept that is here to stay. To paraphrase Austin Allison in his article, “Five Pillars of Creating a World-Class Remote Culture” in Inc.

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Top Managed Security Services for SMBs

Channel Insider

Small and mid-sized businesses (SMBs) face the same cybersecurity issues as their enterprise counterparts, only they lack the staff to monitor their networks 24/7. To bridge that gap, many SMBs turn to managed security services.

The promise and peril of the metaverse

McKinsey

The metaverse has the potential to radically transform the digital—and global—economy, but many questions remain. Digital Insights Digital Disruptive Technology Innovation Cloud computing

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Maverick Leadership

Thinkers 50

If you ask people what’s wrong with their organisation, within minutes sheets of flipchart paper are completed and Blu-Tacked all over the walls. And if you return to these questions a year later, or two years later, people are equally quick to respond.

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Connecting the Consultative Experience

Many B2B businesses have come to believe that there is an asymmetric relationship between the company and its buyers. But what research has discovered is that many of today’s B2B buyers are NOT empowered and they have little interest in being so. Download the eBook to find out why.

OKRs Vs. KPIs: Breaking Down The Difference

ClearPoint Strategy

Comparing OKRs vs. KPIs is a hot topic you’ll hear in performance management meetings, but it’s an apples and oranges discussion. While there can be overlap (more on that later), these two concepts are really very different. Keep reading to learn how. In this article. What is an OKR?

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Creating People-Centric International Organisations With AI

Instead Knowledge

The United Nations is both a fascinating playground for artificial intelligence applications and a showcase of AI implementation problems and solutions

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Climate Change Gets Up Close and Personal for Board Members

INSEAD Knowledge

Shell’s directors are the first to face legal action for mismanaging climate risk. Two new INSEAD reports offer advice to board members seeking to avoid the same fate

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