Sat.Oct 28, 2023 - Fri.Nov 03, 2023

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5 secrets to pricing partnerships

Stellar Partnerships

Negotiating the value of corporate partnerships is like the bathroom scene in the film Pretty Woman. Edward is negotiating for a week of Vivien’s time and they settle on $3,000 – but she would have been happy with $2,000 and he was more than willing to pay $4,000. It’s easy for a charity to underestimate the value it brings to a corporate partnership and settle for less than it’s really worth.

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Why "Winning" Internal Negotiations Leads to External Wins

Vantage Partners

As the world shrinks and becomes more interconnected, global clients have come to expect their preferred providers to deliver services and be accountable everywhere and anywhere. For the provider, the reality may be that they cannot deliver every service in every location this client requires, but they must rely on a network of partners. Whether those partners are truly third parties, or more like subsidiaries, business units, regional divisions, or something else, they are often in fact account

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Our AI Strategy (and a Blueprint for Yours)

Planview Blog

From decades of gradual developments to today’s groundswell of breakthroughs, AI has metamorphosed from a futuristic idea to a fundamental business tool. For businesses caught in the present moment, the question is no longer about “if” but “how” to integrate AI into the fabric of their strategies. In this post, we’ll dive into Planview’s AI journey, showcasing how AI isn’t just a tool, but a game-changing ally.

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Top 15 B2B Advertising Agencies: Driving Business Success in 2023

Jake Jorgovan

We don’t have to tell you that today’s B2B world is extremely competitive. But the right advertising agency can help you stand out from the crowd. These agencies have the expertise and experience to outline your unique value proposition, reach your target audience, and achieve your business goals. And you’ve come to the right place to find that advertising firm.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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TeamT5 Awarded Frost & Sullivan’s 2023 Taiwanese Company of the Year Award for Offering Superior Intelligence-driven Cyber Defense Solutions

Frost & Sullivan

SAN ANTONIO – November 2, 2023 – Frost & Sullivan recently researched the threat intelligence industry and, based on its findings, recognizes TeamT5 with the 2023 Taiwanese Company of the Year Award. TeamT5 is a well-positioned Taiwanese threat intelligence provider that supports customers in the United States, Japan, and Taiwan. TeamT5’s vast customer base includes government agencies, financial companies, telecom operators, high-tech companies, electronic manufacturing services companies,

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Why You’re Missing Out on the Best Ideas

INSEAD Knowledge

In the quest for groundbreaking solutions, businesses actively seek a wide range of distinct ideas. However, the suggestions they receive – whether from employees or external contributors – eventually end up being quite similar. Why does this happen? Our research shows that businesses influence the ideas they get because they send signals about what they like.

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VIS Global’s Success & Insights into the Australian Channel

Channel Insider

VIS Global, a communications solutions provider and key partner to Avaya, Fortinet, Cyara, and others in Australia, has achieved great success by transforming its business from a systems integrator to become more consultative and services-based. Now, the company has a positive outlook and vision for the IT channel in Australia and globally, despite pervading macroeconomic headwinds.

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How IBM and AWS are partnering to deliver the promise of AI for business

IBM Business Partners

In today’s digital age where data stands as a prized asset, generative AI serves as the transformative tool to mine its potential. According to a survey by the MIT Sloan Management Review, nearly 85% of executives believe generative AI will enable their companies to obtain or sustain a competitive advantage. The global AI market is projected to grow to USD 190 billion by 2025, increasing at a compound annual growth rate (CAGR) of 36.62% from 2022, according to Markets and Markets.

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Key Machine Learning Algorithms for Enhanced SEO and Marketing Success

SEO Magazine

You’re investing time, energy, and resources in your SEO marketing strategies. Yet, you might gain more by understanding Machine Learning algorithms for advanced SEO success. These tactics help forecast trends better and tweak campaigns effectively. But what are these key machine learning components? Let’s delve into how they contribute to improving your online presence and further optimizing the outcome of digital marketing efforts.

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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UK AI Safety Summit — Moving Forward, Together, for Responsible AI Governance

Partnership on AI

Share Our Blog / Blog UK AI Safety Summit — Moving Forward, Together, for Responsible AI Governance Rebecca Finlay November 3, 2023 Content Wrapper Click here to start editing --> Content Row Click here to start editing --> Reflecting on weeks and months of discussions, convenings and reports, I want to unpack the valuable insights and key takeaways gathered from these series of activities surrounding the governance of AI technology.

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Choosing the Right Path: Building vs Buying Value Stream Integration Software

Planview Blog

In today’s fast-paced software development landscape, the race to streamline workflows, reduce waste, optimize processes, and boost collaboration is more urgent than ever. That’s where value stream integration solutions play a pivotal role, promising immediate end-to-end visibility, highly efficient operations, and the power to make data-driven decisions.

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Apache Kafka and Apache Flink: An open-source match made in heaven

IBM Business Partners

In the age of constant digital transformation, organizations should strategize ways to increase their pace of business to keep up with — and ideally surpass — their competition. Customers are moving quickly, and it is becoming difficult to keep up with their dynamic demands. As a result, I see access to real-time data as a necessary foundation for building business agility and enhancing decision making.

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Business Intelligence: A Recipe for B2B Revenue Resilience

Market Source Inc

Business intelligence done right goes beyond data synthesis and reporting to surface insights that not only create revenue but make you resilient. Here’s what else BI can do for you. The post Business Intelligence: A Recipe for B2B Revenue Resilience appeared first on MarketSource.

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How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

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Establishing a Solid Base of Organic Media Exposure to Secure Top-Tier Coverage

LaVoie Health Science Blog

For most companies, attracting top-tier media coverage is a key priority of their strategic communications goals. As a strategic communications and public relations firm collaborating with health and science brands, we understand how aligning on media expectations can often times pose a significant challenge. Groundbreaking news can certainly affect top-tier coverage immediately but often you are competing with other critical and important news.

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How to Use Sentiment Analysis for Boosting SEO Trustworthiness

SEO Magazine

You want your website to rank high. To do this, consider the power of sentiment analysis in boosting SEO trustworthiness. This technique provides insights into public sentiments towards your brand or product online. This helps search engines like Google to determine relevance and reliability for the users searching for something related to your product.

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How to stay on the right side of the latest SEC cybersecurity disclosure rules for a data breach

IBM Business Partners

In July 2023, the Securities and Exchange Commission (SEC) voted to adopt new cybersecurity rules and requirements for all market entities to address risks. Among the passed regulations were updated requirements for Form 8-K reporting as well as new guidance for Form 10-K Amendments. Under the rule surrounding Form 8-K reporting, public companies are now required to report data breaches within four days of an incident.

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Good integration delivers real M&A value. Or does it?

BTD Consulting

Despite 20 years in the business, this is a fair question: Yes, there’s an obvious ‘common sense’ logic to the notion that deal benefits won’t be delivered unless you have a plan. You can’t deliver the plan unless it’s executed well. You can’t achieve success unless you bring your people with you. But the real question – certainly the one in the minds of your investors or lenders – remains central, even if not explicitly asked: How much time, effort and cash, internally or externally, should y

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The Essential Guide to the Buying Experience of the Future

Your buyers’ lives, preferences, and expectations have changed. Over two-thirds of buyers prefer remote or digital interactions — and they expect those interactions to be substantive and valuable. They hold sellers to a high standard, and that means the buying experiences of the past — in-person meetings, transactional conversations, and linear sales funnels — no longer deliver.

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Learnings & Insights from Tackle’s 2023 State of Cloud GTM Report

Tackle.io

[link] Get the full 2023 State of Cloud GTM Report In this year’s report, you’ll find key learnings such as: Cloud Marketplaces have created a path for revenue transformation Marketplace and co-sell go hand-in-hand Executing on Cloud GTM, particularly at-scale, doesn’t come without its challenges Cloud GTM is a strategic, long-term, company-wide commitment—not a tactical or departmental initiative Cloud GTM success is a journey, not a destination As well as predictions to keep in mind as we hea

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Ways to Incorporate AI into Your Video Marketing for Better SEO

SEO Magazine

You, the savvy marketer, face a digital battleground. SEO rules are changing rapidly, and traditional video marketing isn’t cutting it. So what’s your secret weapon? It’s time to embrace artificial intelligence. Integrating AI with video content creation can significantly boost your SEO game. You benefit from tailored insights that drive traffic and rank higher on search results pages, all while saving precious resources.

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Don’t get another surprise bill from your observability vendor

IBM Business Partners

Businesses rely heavily on monitoring solutions to ensure the optimal performance and availability of their applications. While features and capabilities are important to evaluate, it’s also important to consider pricing to ensure the right solution that will meet your needs. Over the years, many legacy APM providers have developed complicated pricing structures that make it difficult to understand exactly what the solution will end up costing and discourages broad adoption by charging per

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Frost & Sullivan Honors Komodo Health with Technology Innovation Leadership Award for Its Data-Driven Platform to Improve Patient Care

Frost & Sullivan

San Antonio, TX and San Francisco, CA — November 2, 2023 — Frost & Sullivan recently researched the real-world evidence (RWE) IT solutions industry and, based on its findings, recognizes Komodo Health with the 2023 North American Technology Innovation Leadership Award. Komodo is an American software-as-a-service (SaaS) provider that converts vast amounts of data into meaningful insights to increase productivity and deliver exceptional value to its healthcare customers.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

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Response to the FEC – Artificial Intelligence in Campaign Ads

Partnership on AI

Share Our Blog / Blog Synthetic and Manipulated Content Response to the FEC – Artificial Intelligence in Campaign Ads PAI Staff November 1, 2023 Content Wrapper Click here to start editing --> The post Response to the FEC – Artificial Intelligence in Campaign Ads appeared first on Partnership on AI.

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Natural Language Generation Strategies to Boost Your SEO

SEO Magazine

Are you looking to enhance your SEO strategies? Well, you’ve come across the right place! Discover how natural language generation can boost your efforts by leaps and bounds. This advanced technology, combined with Artificial Intelligence, optimizes content for better search engine results. Unearth insights into AI-driven processes that formulate efficient, SEO-friendly content without breaking a sweat!

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Mastering Ingress in the UI: Elevating your app visibility

IBM Business Partners

When scaling up the number of applications you manage, it can feel like there are a lot of moving parts to ensure that your APIs are going through to the right applications in a secure manner. To make this easier, IBM Cloud® Kubernetes exposes various API integrations, which are already available through the command line interface (CLI) and Terraform.

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Connected Car Technologies, Electric Vehicles, Used Cars, and Digitization to Energize the Global Vehicle Leasing Market

Frost & Sullivan

Consolidation picks up pace as leasing companies seek to achieve economies of scale, gain market share, enhance capabilities, expand customer and geographic coverage, and broaden their product and service portfolios. The global vehicle leasing market is set to hit a new milestone in 2023, crossing the $200 billion mark for the first time to reach $202.5 billion, with operational leasing accounting for almost 60% of total revenues.

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How to Measure the ROI of IT Operations

IT is viewed as a cost center by organizations. In troubling economic times, this puts intense pressure on IT to demonstrate value for IT investments. Register for this webinar to learn how to quantify the intrinsic benefits of IT using analytics.

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The Future of AI in AEC Marketing

PSMJ Resources Blog

The world is already experiencing a paradigm shift with the launch of ChatGPT and the plethora of new artificial intelligence (AI) tools that followed. But how will AI affect the future of marketing, specifically for architecture, engineering, and construction (AEC) firms?

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AI-Powered Customer Experiences: Transforming the eCommerce Landscape

Binfire Collaboration Blog

Artificial intelligence (AI) has had an astounding effect on the eCommerce landscape, greatly changing customer experiences in online retailing. From personalized product recommendations and 24/7 chatbots to predictive analytics and visual search capabilities, this emerging field is changing how customers shop and interact with businesses. Discover the advantages, challenges, and future potential of AI in eCommerce , as we examine how it’s revolutionizing the way we shop in digital marketp

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5 highlights from International Fundraising Congress 2023

Remarkable Partnerships

Written by Georgina Oxlade, Associate Director of Operations, Remarkable Partnerships. International Fundraising Congress (IFC) 2023 was inspirational. The theme for 2023 was Unite. We truly felt this theme throughout the conference – from the topics covered to the opportunity to network. Remarkable Partnerships had the pleasure of delivering two workshops during the conference, as well as attending sessions delivered by others.