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5 research-backed ways creators can stand out when pitching brands

Impact

See our guide How to reach out to a brand for a collab Surely that cosmetics brand notices you tagging them in your Reels? Only 5% of brands want to source and recruit the creators they want to work with. See who heads up partnerships, content, or social media marketing. These situations are the exception—not the rule.

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Ultimate guide to affiliate marketing

Impact

What is affiliate marketing and how to get started. Affiliate marketing is a $12 billion industry * globally, with $6.8 Even during uncertain times, affiliate marketing remains a top-performance channel. And for marketers, affiliate marketing also recently ranked as a top in-demand skill *. Get my free guide ].

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The power of niche: How to get brand deals as a small influencer

Impact

Content creators are more vital to brands’ marketing strategies than ever. Be proactive: Only five percent of brands want to recruit creators, so you do them a favor by reaching out. Join an influencer marketing platform such as impact.com to discover brands looking to partner with creators like you. Absolutely!

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Ultimate guide to influencer marketing

Impact

Ultimate guide to influencer marketing: From influencer marketing fundamentals to putting best practices into action. In an era where traditional advertising resonates less with audiences, influencer marketing has emerged as a reliable way for marketers to maintain authenticity, drive brand awareness, and rake in revenue.

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How AI, automation, and authenticity are changing influencer marketing with impact.com’s CMO, Cristy Garcia

Impact

From digital diaries to an integral part of any marketer’s playbook, influencer marketing continues to soar in popularity––it’s set to grow from $16.4 Recently, Cristy Garcia , CMO of impact.com, spoke on BigCommerce’s State of Influencer Marketing podcast. Marketers must take care not to over-direct creators.

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How Can Digital Marketing Trends Shape Your Agency?

SEO Magazine

As the digital marketing landscape changes constantly, it can be difficult to keep up with the latest trends. We will discuss some of the most important digital marketing trends that will shape the industry in the coming years. But before we dig any deeper, let’s quickly recap last year’s top digital marketing trends.

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5 influencer marketing trends predicted for 2024 [+ ways to take action] 

Impact

Investing in influencer marketing for your next campaign might just be the game-changing move your brand needs. Let’s dive into the top influencer trends predicted to change how brands strategize their marketing efforts in 2024. Video is becoming the go-to format in influencer marketing—and you get higher engagement. #1.