PLM Alliances

APRIL 15, 2023

Introduction Effective channel management is essential for companies looking to expand their market reach and drive revenue growth in today's competitive business landscape. This comprehensive guide will give you an in-depth understanding of channel management, its core disciplines, and best practices.

Channel strategies 52

Channel strategies Channel management Successful channels Collaboration 52

PartnerTap

JANUARY 11, 2021

Up until recently, account mapping was a necessary risk, but now you securely share your customer account data with a Partner Ecosystem Platform. This sort of neutral, “Switzerland”, digital partner platform will allow channel and sales teams to securely share data that helps you grow revenue together.

Co-Alliance 147

Co-Alliance Channels and alliances Alliance management Ecosystems 147

PartnerTap

JANUARY 26, 2022

Forming an Alliance. It was her idea for an automated account mapping solution, one desperately needed by channel teams to increase revenue. This was the beginning of an alliance and partnership that eventually led to the founding of PartnerTap. PartnerTap was exactly what the market was looking for. Search for Success.

Channels and alliances 244

Channels and alliances Co-Alliance Channel management Ecosystems 244

PartnerTap

DECEMBER 14, 2020

With PartnerTap ’s all-in-one Partner Ecosystem Platform , you can filter out unneeded data and find which accounts to target, but better yet, it gives you a full ecosystem overlap view. Channel managers can use it to find out which rep they need to contact to start working on a sales call.

Co-Alliance 147

Co-Alliance Channels and alliances Alliance partnership Ecosystems 147

PLM Alliances

MAY 4, 2021

In our second Channel Chat episode, The Spur Group's CMO, Richard Flynn, is joined by Snowflake's Colleen Kapase , VP WW Partners & Alliances. Highlights of the conversation include: What's unique about channel management at Snowflake. Aligning channel and field sales. Aligning channel and field sales.

Channels and alliances 52

Channels and alliances Co-Alliance Channel management Ecosystems 52

Impartner

AUGUST 17, 2022

Now in its sixth year, ImpartnerCON is o ne of the world’s largest vendor-led channel industry events gathering the most influential channel leaders and industry speakers to collaborate, celebrate and deep dive into future-forward content. Maria Chien is an industry thought leader in B2B channels.

Channels and alliances 40

Channels and alliances Co-Alliance Channel alliances Ecosystems 40

Impartner

MAY 28, 2020

New Impartner Channel Chief Advisory Board assembles powerhouse group of channel thought leaders from those who regularly generate headlines, present keynotes at top channel forums, curate leading channel events, and are trusted channel advisors for top corporations worldwide. Click here to sign up for the webinar.

Channels and alliances 52

Channels and alliances Co-Alliance Strategic alliances Channel management 52

PLM Alliances

APRIL 18, 2023

We will discuss how modern technologies such as Partner Relationship Management (PRM) systems and advanced analytics simplify their implementation and offer insights on leveraging these strategies for maximum impact. This simplifies the marketing process for partners and ensures brand consistency across the entire partner ecosystem.

Channel management 52

Channel management Ecosystems Channel strategies Collaboration 52

PLM Alliances

OCTOBER 23, 2022

Our fifth Channel Chats episode features Raegan Wilson and Kate Caday , leaders of channel management and sales transformation at Spur Reply. Raegan owns the firm’s platform alliance relationships and leads the channel automation and optimization strategy. RAEGAN : Thank you for joining us for a Channel Chat on PX.

Channels and alliances 40

Channels and alliances Partnering capability and readiness Channel strategies Ecosystems 40

PLM Alliances

APRIL 26, 2023

We recently teamed up with Zift Solutions to share tips on improving the channel partner experience (PX). From Josh Medeiros, Zift’s Head of Client Solutions, and Raegan Wilson, our VP of Ecosystems Consulting, h ere are our five top ways to add value to your PX and ensure your partner program is best-in-class.

Utilities 52

Utilities Ecosystems Channel management 52

Magnetrix

JUNE 24, 2021

Table of contents: Recruiting the wrong channel partners. Tip #1: Have a well-defined channel strategy. Tip #3: Keep a scorecard for channel partners. Evolving your channel strategy as you grow. Have the resources and mindset to support large channel partners. Have a term sheet for channel partners.

Partnering capability and readiness 92

Partnering capability and readiness Channels and alliances Channel strategies Co-Alliance 92

PLM Alliances

MARCH 29, 2023

Kate Caday and Ryan Hasson – leaders of ecosystem strategy and automation at Spur Reply – (virtually) sat down to discuss some simple ways to optimize the partner experience without incremental investments. We have Kate Caday, our leader in ecosystem strategy and transformation, and Ryan Hassan, our leader in ecosystem automation.

Ecosystems 52

Ecosystems Channels and alliances System integrators Alliance strategy 52

PLM Alliances

MAY 16, 2020

You need to re-examine the effectiveness of your channel management efforts. If you are a channel chief your primary role is to generate channel sales. Learn the five key attributes of a great channel revenue acceleration engine. Learn the five key attributes of a great channel revenue acceleration engine.

Partnering capability and readiness 52

Partnering capability and readiness Channel strategies Channel management Utilities 52

PLM Alliances

JANUARY 9, 2024

It empowers channel partners with the knowledge, resources, and support they need to sell and promote a company's products or services effectively. By investing in partner sales enablement, businesses can tap into the full potential of their partner ecosystem, driving accelerated revenues and growth.

Channel management 52

Channel management Ecosystems Strategic partnership Collaboration 52

PLM Alliances

AUGUST 21, 2022

A channel leader must review their partner plan to ensure the strategy aligns with the company’s desired business outcomes. Through years of experience and a rigorous approach, our team of channel experts at The Spur Group have identified five essential steps to guide partner planning. Step #3 Define the required ecosystem need.

Partnering capability and readiness 52

Partnering capability and readiness Channel strategies Channel management Ecosystems 52

PLM Alliances

APRIL 12, 2023

Channel partners play a crucial role in a company's success by extending its reach, driving sales, and providing customer support. To fuel this growth and enhance relationships with channel partners, organizations increasingly recognize the importance of partner experience (PX).

Partnering capability and readiness 52

Partnering capability and readiness Ecosystems Collaboration System integrators 52

PLM Alliances

AUGUST 21, 2022

As more companies today leverage partners as a vital component of a go-to-market strategy, having world-class channel management is more critical than ever. By some estimates, as many as 70% of alliances fall short of expectations for both the partners and the vendor. The six disciplines of channel management.

Channel management 52

Channel management Successful channels Channels and alliances Co-Alliance 52

PLM Alliances

JUNE 8, 2020

A channel leader must review their partner plan to ensure the strategy aligns with the company’s desired business outcomes. Through years of experience and a rigorous approach, our team of channel experts at The Spur Group have identified five essential steps to guide partner planning. Step #3 Define the required ecosystem need.

Partnering capability and readiness 52

Partnering capability and readiness Channel strategies Channel management Ecosystems 52

PLM Alliances

MAY 16, 2020

As more companies today leverage partners as a vital component of a go-to-market strategy, having world-class channel management is more critical than ever. By some estimates, as many as 70% of alliances fall short of expectations for both the partners and the vendor. The six disciplines of channel management.

Channel management 59

Channel management Successful channels Channels and alliances Co-Alliance 59

PLM Alliances

MAY 15, 2023

In this article, we’ll explore the major advantages of partner relationship management platforms, and why having one in your tech stack can be the differentiator that allows you to truly achieve scalable, sustained growth in your ecosystem. Here’s why partner relationship management is important.

Ecosystems 52

Ecosystems Channel management Collaboration 52

Mindmatrix

APRIL 1, 2024

Establish an open communication channel by creating a feedback loop with partners. Collaboration Framework: Define the framework for collaboration, including communication channels, decision-making processes, and conflict resolution mechanisms. Foster trust and transparency to lay the foundation for a successful partnership.

Partnership strategies 52

Partnership strategies Conflict resolution and communication Co-Alliance Ecosystems 52

PLM Alliances

APRIL 12, 2023

Supercharge your CRM, enhance your partner ecosystem, and boost revenues with PXM technology. Channel leaders at leading technology firms recognize the importance of a strong partner ecosystem and often rely on Salesforce CRM to manage their customer relationships.

Ecosystems 52

Ecosystems Collaboration Government Channel management 52

PLM Alliances

AUGUST 21, 2022

Every channel leader faces the same core problem — how do I use limited resources, programs, and people to best influence partners and meet my business objectives? Partner scoring helps you: Manage your portfolio of partners. Best select who to manage. What is a channel leader left to do? The changing world of partners.

Partnering capability and readiness 52

Partnering capability and readiness Channel strategies Engineering Channel management 52

PLM Alliances

JUNE 8, 2020

Effective channel management is all about driving customer wins, managing channel sales, and building market coverage. As a channel leader, it is your role to ensure you plan effectively to have the right number of partners in the right places to drive the right results. Partner capacity versus partner scoring.

Partnering capability and readiness 52

Partnering capability and readiness Channels and alliances Channel management Engineering 52

Mindmatrix

DECEMBER 14, 2021

In a channel network, this is easier said than done. A channel manager has to work across different organizations. So, if a uniform set of standards is impossible, how can channel managers make sure that prospect information flows freely yet securely within the channel network? .

Channels and alliances 97

Channels and alliances Channel alliances Channel management Collaboration 97

PLM Alliances

JUNE 8, 2020

Every channel leader faces the same core problem — how do I use limited resources, programs, and people to best influence partners and meet my business objectives? Partner scoring helps you: Manage your portfolio of partners. Best select who to manage. What is a channel leader left to do? The changing world of partners.

Partnering capability and readiness 52

Partnering capability and readiness Channel strategies Engineering Channel management 52

Mindmatrix

NOVEMBER 26, 2021

is a unified platform built to engage and enable your entire direct, channel, alliance partner ecosystem. Bridge takes the complexity out of selling by delivering PRM, Partner Marketing, Sales Enablement Tools, Alliance Collaboration & Marketplace in a single user interface. Our new Platform, Bridge 5.0,

Channels and alliances 52

Channels and alliances Channel alliances Ecosystems Collaboration 52

PLM Alliances

APRIL 24, 2024

Curating a future-ready ecosystem of partners is more important than ever. Indeed, cloud marketplaces have the power to streamline multi-party collaboration on deals. They also serve as the key platform for co-sell with hyperscalers, strategic partners for any vendors with cloud-based solutions.

Partnering capability and readiness 52

Partnering capability and readiness Retail Ecosystems Collaboration 52