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5 brands with proven incremental growth strategies

Impact

The right partnership management platform, such as impact.com, propels incremental growth by highlighting top performers, opportunities for expansion, and ways to access new markets. Rugs Direct uses multi-touch attribution to accurately credit revenue-generating partners.

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A 3-step guide to aligning partner incentives for business growth

Impact

Step 2: Evaluate and measure each partner’s incremental value by leveraging insightful performance and Optimize reports on partnership management platforms like impact.com. Discover the steps you can implement today to propel business success through partnerships. How do I maintain effective partner incentives?

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How software can support SaaS affiliate partner management

Impact

Forrester notes that 65 percent of partnerships fail due largely to the lack of automated communication and neglecting to make repeatable processes out of relationships. You need a tool built to handle referral partnerships while also helping to encourage partner retention. Partnership management platform (PMP) software.

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4 ways a system of records can help you power partnerships

Impact

A partnership system of record (SOR) serves the same purpose of creating a centralized data source and pinpointing targets for brands and partners to work toward. 4 benefits of choosing a partnership management platform with a built-in system of record A reliable SOR can help your brand adapt to evolving digital marketing trends.

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Affiliate fraud prevention: 6 ways to protect your brand from scammers

Impact

Using stolen data Scammers use lead forms or malware to steal user data like credit card information. When a user clicks on the ad, they inadvertently download a virus that generates more clicks for an advertiser’s site. Then, they use that data to make affiliate purchases or generate fake leads for the advertiser.

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Get more efficient and grow your business with Impact APIs

Impact

This will allow you to more fully and accurately connect the touchpoints across your buyer’s journey, measure performance, and attribute credit to your partners. Instead of limiting yourself to tracking web traffic only, you’ll gain a full view into your customer journey and more accurately attribute credit for partner contributions.

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How to get started on affiliate programs and partnership marketing for your business in Malaysia

Impact

Download How an affiliate partnership program works — from first click to payout. Get timeless tips on launching and growing your affiliate partnership program. Emma posing with her son for Cintaibu / Image credit: emma_maembongofficial. Choose an affiliate marketing and partnerships management platform.

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