Sat.Feb 03, 2024 - Fri.Feb 09, 2024

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3 Takeaways from Impartner Multiply

Partner Path

Make holistic partner program changes while optimizing operations. Traveling in from both sides of the pond, the PartnerPath team ventured to Miami for the Impartner Customer Conference, Multiply , this week. As Partner of the Year, we know a lot about Impartner , but there’s always a surprise or three at these conferences. Here are three takeaways that stood out to me and had me staring out to sea contemplating how we can better engage partners.

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Leadership in Management Consulting: 10 Key Thought Leaders in the Management Consulting Industry

Jake Jorgovan

The management consulting industry is not brain surgery, but that doesn’t mean you have it easy. To make your mark in the industry, you need continuous learning. Thought leaders in this field offer clarity, innovative strategies, and proven methodologies to enhance business performance. They also bring a wealth of experience and insights that can lead to transformative change.

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4 important questions to answer

Stellar Partnerships

Schools are back and we can feel the suburban tsunami of relief from harassed parents. On the other side of the fence, teachers are fielding a million ‘why’ questions from curious minds. Why is the sun called the sun? Why don’t sharks have eyebrows? Why did someone invent swear words if I’m not allowed to say them? The default answers from parents can typically include ‘ask your mum’ or ‘because I say so’.

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Sustainability trends: 5 issues to watch in 2024

IBM Business Partners

In 2024, sustainability is taking center stage. Efforts to track and reduce emissions, environmental impact and contributions to climate change are no longer rare or optional; instead, they’ve become the norm. Businesses, governments and individuals now see sustainability as a global imperative. Advanced technologies, more stringent reporting standards and stronger support from stakeholders are building momentum for eco-friendly initiatives and the incentives that encourage them.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Why Your MSP Should Offer Hybrid Cloud and Multi-Cloud Services

Channel Insider

Managed Service Providers (MSPs) have become indispensable guides for businesses transitioning from traditional data center infrastructure to the cloud. As the cloud continues to assert its dominance as a primary driver of business innovation, organizations are relying on their MSPs to navigate the complexities and harness the robust architecture of cloud technologies.

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In Praise of Boredom

INSEAD Knowledge

People who possess everything – the ultra-wealthy “kings” among us – are often the most prone to boredom. In an attempt to break free from their ennui, they indulge in luxurious homes, yachts, planes, extensive art collections and sprawling vineyards. But the allure of each of these distractions seems to be fleeting. Despite their opulent surroundings, they remain unfulfilled.

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6 ways generative AI can optimize asset management

IBM Business Partners

Every asset manager, regardless of the organization’s size, faces similar mandates: streamline maintenance planning, enhance asset or equipment reliability and optimize workflows to improve quality and productivity. In a recent IBM Institute for Business Value study of chief supply chain officers, nearly half of the respondents stated that they have adopted new technologies in response to challenges.

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Jeskell Systems’ New CMO Discusses Channel Marketing Best Practices and Challenges

Channel Insider

In the latest installment of Channel Insider: Partner POV, host Katie Bovoso sat down with Kelly Nuckolls, Jeskell Systems’ newly appointed Chief Marketing Officer (CMO) to explore how IT solution providers can stand out in today’s business landscape. Drawing on her wealth of experience across various marketing leadership roles, Nuckolls shared a treasure trove of insights into how to navigate the fiercely competitive IT ecosystem.

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Leadership in HR: 34 Key thought leaders in the HR Industry

Jake Jorgovan

HR is a complex and ever-evolving field. Changing mindsets and new technological advancements make it challenging to stay ahead of the competition. That’s why finding the right guidance is critical. Thought leaders in HR provide invaluable insights into emerging trends, effective strategies, and innovative practices. They offer a blend of experience, foresight, and practical know-how, helping companies adapt to changes and stay competitive.

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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Case Study: 1st Page Rankings with AI Content in 90 Days

SEO Magazine

In this latest case study, we reveal how AI-generated content can skyrocket a website to the first page of search results within 90 days. Leveraging two decades in global marketing and cutting-edge technology, we create bespoke SEO strategies rather than one-size-fits-all solutions. With a deep understanding of specific business needs, this serves as evidence that sophisticated tech paired with tailored expertise yields remarkable outcomes in digital visibility.

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Creating exceptional employee experiences

IBM Business Partners

As the line between employees’ personal and professional lives becomes more blurred than ever, employees expect a more flexible and empathetic workplace that takes their full selves into account. This shift in employee expectation is happening in a challenging environment of rapid technological advancements, widening skills gaps and unpredictable socioeconomic issues.

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Video: How To Make a Channel Pizza with the CEO of Network Solutions Provider

Channel Insider

In episode five of Channel Insider: Partner POV, host Katie Bavoso speaks with Customer Advocate CEO of Network Solutions Provider, Phillip Walker, on explaining solutions to customers like they are pizza recipes. Walker also explains the exciting potential of AI use cases in healthcare verticals, what being “pre-AI-ready” as a business means, when we can expect a true 5G expansion, and the philanthropic work he’s focused on in 2024.

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Top 12 Health Benefits Companies, Agencies, Consultants, & Advisors

Jake Jorgovan

The role of health benefits consultants and advisors is more crucial than ever. These professionals bridge the gap between healthcare providers and businesses, offering expert guidance on navigating the details of health insurance, wellness programs, and regulatory compliance. In this article, we spotlight the top health benefits companies, agencies, consultants and advisors, whose innovative approaches and deep industry knowledge are reshaping how organizations approach health benefits.

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How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

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Let’s Get Specific About Kindness in Business

INSEAD Knowledge

Being kind to others is great when it comes to personal relationships. But is it great in business? Regular readers of business publications would have noticed an uptick in discussions around the value of kindness in the workplace and how it can be practiced effectively. Kindness has also been increasingly emphasised across various industries such as oil and gas, fashion and beauty, consulting, security, marketing, agriculture and banking, to name a few.

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Cyber recovery vs. disaster recovery: What’s the difference? 

IBM Business Partners

Today’s enterprises face a broad range of threats to their security, assets and critical business processes. Whether preparing to face a complex cyberattack or natural disaster, taking a proactive approach and selecting the right business continuity disaster recovery (BCDR) solution is critical to increasing adaptability and resilience. Cybersecurity and cyber recovery are types of disaster recovery (DR) practices that focus on attempts to steal, expose, alter, disable or destroy critical

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Top Insights from Auvik’s 2024 Annual Report for MSPs and Channel Partners

Channel Insider

In its latest annual trend report , network management software company Auvik offers insights into the evolving market for networking products and services. By examining internet search data from as far back as 2004, the report uncovers critical trends with significant implications for managed service providers (MSPs) and channel partners. Its key findings provide strategic avenues for third-party suppliers to capitalize on new and emerging opportunities.

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Top 10 Transaction Advisory Services, Consultants, and Consulting Firms

Jake Jorgovan

Transaction advisory services are crucial for businesses looking to navigate mergers, acquisitions, and other significant financial transactions. The right transaction advisory service can be the difference between a successful deal and a costly misstep. Transaction advisory consultants and firms offer expertise in financial due diligence, risk assessment, and strategic planning to ensure that every aspect of a transaction is sound and beneficial.

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The Essential Guide to the Buying Experience of the Future

Your buyers’ lives, preferences, and expectations have changed. Over two-thirds of buyers prefer remote or digital interactions — and they expect those interactions to be substantive and valuable. They hold sellers to a high standard, and that means the buying experiences of the past — in-person meetings, transactional conversations, and linear sales funnels — no longer deliver.

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5 experts forecast affiliate marketing trends for 2024

Impact

Key takeaways from this blog AI and machine learning technologies may bring increasingly personalized targeting and speed up the cycles of affiliate marketing. TikTok and Amazon’s competition for a greater share of affiliate marketing dollars will likely have big consequences for the industry. Consumers are getting both more savvy and more trusting of affiliate and influencer marketing.

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Mastering identity security: A primer on FICAM best practices

IBM Business Partners

For federal and state governments and agencies, identity is the crux of a robust security implementation. Numerous individuals disclose confidential, personal data to commercial and public entities daily, necessitating that government institutions uphold stringent security measures to protect their assets. This need for robust security underscored by Executive Order 14028 , published in May 2021, calls for enhancing the nation’s cybersecurity posture.

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How MSPs Can Offer Microsoft Copilot to Clients

Channel Insider

Microsoft 365 Copilot is set to transform how businesses operate using their Microsoft 365 applications. With its general availability to enterprise customers last November, organizations of all sizes are now able to take advantage of its capabilities to streamline their employee workflows and boost productivity. For managed service providers (MSPs), the availability of Microsoft 365 Copilot presents a unique opportunity to enhance their clients’ use of Microsoft 365 and deliver productivi

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Top 10 Commercial Real Estate Consultants & Consulting Firms

Jake Jorgovan

Navigating the complexities of the commercial real estate market requires not only a deep understanding of the market trends but also an innovative approach to maximize returns. Commercial real estate consultants and consulting firms are invaluable assets for investors, developers, and business owners alike. These professionals possess a unique blend of market insight, analytical skills, and strategic acumen.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

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ClearPoint Introduces Workspaces and Dashboards for Premier Local Government Strategy Execution

ClearPoint Strategy

Discover ClearPoint's Workspaces & Dashboards: Key to efficient government strategy execution, enhanced collaboration, and real-time data insights.

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The history of ESG: A journey towards sustainable investing

IBM Business Partners

The term ESG, or environmental, social and governance , is well-known in the investor community. It refers to a set of metrics used to measure an organization’s environmental and social impact and has become increasingly important in investment decision-making over the years. But while the term ESG was first coined in 2004 by the United Nations Global Compact, the concept has been around for much longer.

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First Focus Continues Acquisition Momentum in 2024

Channel Insider

Rapidly expanding MSP First Focus has taken its first steps into the South Australian market and made an unusual acquisition in acquiring Enee. Adelaide-based Enee is primarily a software developer, offering customers applications to go with IT services in the cloud. Featured Partners: Managed Service Provider (MSP) Software Learn More Learn More Learn More Software development is a new direction for MSPs As Ross Sardi, CEO of First Focus, said, this is an unusual direction for an MSP to head in

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Top 9 PropTech Consultants & Consulting Firms

Jake Jorgovan

PropTech, or property technology, is a critical part of real estate, with consultants and consulting firms leading the charge in integrating innovative solutions into the traditional real estate market. PropTech consultants and consulting firms are at the forefront of merging real estate with cutting-edge technology. These experts play a crucial role in transforming the industry by introducing digital solutions that streamline processes, enhance efficiency, and improve customer experiences.

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How to Measure the ROI of IT Operations

IT is viewed as a cost center by organizations. In troubling economic times, this puts intense pressure on IT to demonstrate value for IT investments. Register for this webinar to learn how to quantify the intrinsic benefits of IT using analytics.

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5 User Engagement Metrics for B2B SaaS

Binfire Collaboration Blog

According to recent research, the SaaS market size is projected to grow from $273.55 billion in 2023 to $908.21 billion by 2030 at a CAGR of 18.7%. One of the critical factors contributing to this growth is user engagement. Engaged users are more likely to convert, advocate, and contribute to sustained business success. But how do you know if your users are genuinely engaged?

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How is DNSSEC different from encryption? 

IBM Business Partners

It’s a question we often hear: “Isn’t DNSSEC the same as encrypted DNS?” Not really. While DNSSEC protects networks against man-in-the-middle attacks, it does so through public key cryptography, which is different from encryption. In other words, DNSSEC provides a form of authentication, but not a form of confidentiality. How is public key cryptography different from encryption?

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Beyond Limits Recognized with Frost & Sullivan’s 2023 Global Enabling Technology Leadership Award for Transforming the Industrial AI Solutions Industry with Its Cutting-Edge Hybrid AI Technology

Frost & Sullivan

San Antonio, TX — February 7, 2024 — Frost & Sullivan recently researched the industrial AI solutions industry and, based on its findings, recognizes Beyond Limits with the 2023 Global Enabling Technology Leadership Award. Beyond Limits is an American company founded in 2014 that provides superior artificial intelligence (AI) solutions, combining numeric AI tools like machine learning and neural networks with symbolic AI techniques to deliver human-like reasoning and overcome the limitations

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