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Top Podcast Production Companies & Services in 2021

Jake Jorgovan

With so many moving parts involved in producing a high-quality podcast, it makes sense for businesses or individuals to outsource part or most of their podcast production to a team of experts. Whichever you choose, these podcast companies and agencies will help you launch a commercial quality podcast.

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Essential Podcast SEO Strategies To Boost Visibility and Growth

Jake Jorgovan

Starting a B2B podcast is a great way to promote your brand and message. One strategy you can use to get your podcast in front of new listeners is Search Engine Optimization (SEO). This is the best way to boost your podcast’s visibility and traffic. This is the best way to boost your podcast’s visibility and traffic.

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B2B Podcast Growth: Practical Ways To Grow Your B2B Podcast

Jake Jorgovan

Starting a B2B podcast is a great way to raise your profile as a thought leader in your industry, connect with other leaders and potential customers by inviting them on as guests, and also to increase brand awareness for you as a host and for your company. But a podcast is only worth doing if you have people listening to it.

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Podcast Strategy Basics: Choosing Your B2B Podcast Publishing Frequency

Jake Jorgovan

When a business sits down to create a podcast strategy, one of the first questions to be answered is: what will be our publishing frequency, or how often should we publish? The listening behavior of the B2B podcast audience is different from B2C. Consider your budget Production quality is an essential part of B2B podcasting.

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Podcast Websites - Should You Create a Website for Your B2B Podcast?

Jake Jorgovan

If you’re starting a B2B podcast, you may be faced with a seemingly impossible number of logistical questions surrounding your new show. One question that may have come to mind is, “Should I build a standalone podcast website or a podcast page on my company website?” But that question changes when related to a B2B podcast.

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A Guide to Advertising a Podcast

Jake Jorgovan

Growing an audience for a B2B podcast organically can take a lot of time and energy away from focusing on building business relationships through the podcast itself. But if you're in a big enough niche to justify it, you might want to look into advertising your podcast to increase growth by attracting more podcast listeners.

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Top Podcast Equipment, Gear, and Microphones in 2022

Jake Jorgovan

Podcasting is exploding—I see it in my own podcast marketing company Content Allies —and PodNews reports that as of 8 February 2022, the number of channels in Apple Podcasts amounts to 1,375 channels with 14,154 shows. The array of podcasting equipment and gear choices is growing at the same explosive rate.