Impact

DECEMBER 9, 2021

Partnerships have arrived. What’s finally been made clear this year is that every brand needs a mature partnerships strategy to be competitive. The world has finally woken up to the power of the partnership economy and how it creates a better, more authentic way to engage consumers. We’ll see you in 2022.

Partnering capability and readiness 98

Partnering capability and readiness Partnership management Strategic partnership Partnership strategies 98

Impact

MARCH 9, 2023

According to impact.com data , brands that invested in partnerships from 2020 to 2022 saw impressive results including: 29 percent revenue growth per year over the last two years. 41 percent growth in 2021 for brands that invested in partnerships early in the pandemic. Strengthen your partnership strategy with these tips: 1.

Partnership strategies 52

Partnership strategies Partnership success Partnership management Retail 52

Frost & Sullivan

OCTOBER 2, 2023

million in 2022 to $594.6 With inputs from Amrita Shetty, Senior Manager, Communications & Content – Mobility The post Partnership Strategies to Spur Electric Vehicle Fleet Management Market in North America and Europe appeared first on Frost & Sullivan. million in 2028.

Partnership strategies 98

Partnership strategies Retail Ecosystems Utilities 98

Impact

JULY 7, 2023

Top three partnership trends this year Creators are part of a massive industry expansion. Additionally, influencer marketing is expected to grow five times between 2022 and 2028 —jumping from $16.4 billion in 2022 to $84 billion. Eighty-two percent of marketers budgeted for influencer marketing in 2023.

Credit 52

Credit Collaboration Partnership strategies Partnership success 52

Remarkable Partnerships

AUGUST 15, 2023

Why is it important for corporate-charity partnerships? In January 2022 the UK parliament passed laws that mean that ESG reporting is now mandatory for UK registered companies with over 500 employees and an annual revenue of more than £500million. It’s about making a positive impact on the environment and society and measuring it.

Government 52

Government Corporate partnerships Partnership strategies 52

Remarkable Partnerships

SEPTEMBER 6, 2023

For example, ICG (the global alternative asset manager) launched their “Million Meals Initiative” in November 2022. By partnering with a charity that aligns with their purpose, a company can show their commitment to social and environmental issues through powerful case studies, that matter to their stakeholders.

Strategic partnership 52

Strategic partnership Government Collaboration Corporate partnerships 52

Impact

SEPTEMBER 2, 2022

Researchers estimate that digital ad fraud cost businesses $81 billion worldwide in 2022 and that 11 percent of global digital ad traffic is invalid. percent from 2020 to 2022. How publishers can design an effective content partnership strategy. Where to start: Tools for building your content partnership strategy.

Retail 52

Retail Partnership strategies 52

ITA Group

DECEMBER 16, 2021

5 Channel Trends & Program Impact Predictions for 2022. Leaders need to ensure their program strategy, incentives, processes, engagement efforts and systems are evolving to meet the demands of indirect partner organizations. The right partnership strategy is the one that works best for your business, your partners and your customers.

Channels and alliances 76

Channels and alliances Partnership strategies Utilities Ecosystems 76

Impact

OCTOBER 18, 2023

Scott: What were the unique challenges with implementing a partnership strategy within a highly regulated industry like healthcare? Rise Interactive began managing the brand’s program in Q2 of 2022. Jake : The first step was determining causation between different levers of the client’s funnel. Scott: Amazing!

Insurance 52

Insurance Legal Partnership strategies Corporate partnerships 52

Impact

MARCH 24, 2021

So to say, We’re just going to increase our workload or take this initiative on our own — some companies do, and maybe it’s unique to their partnership strategy or their affiliate strategy — but in general, most people are already doing affiliate, and that’s already a lot of work. What would they look like?

Retail 52

Retail Partnership strategies Construction Integration partnership 52

Impact

JUNE 14, 2023

In 2022, affiliate marketing spending reached $8.2 Brands make more informed decisions to create winning partnership strategies with access to performance data. billion in the United States alone, and it’s responsible for an estimated 16 percent of ecommerce sales globally.

Credit 52

Credit Partnership management Partnership strategies 52

Impact

JANUARY 17, 2023

Authenticity is the core of corporate social responsibility partnerships. Dive deeper into ten brands that combined winning partnerships strategies with the causes they support. The company achieved an 11 percent increase in revenue for 2022 Q1 from the 20 top performers. Environmental causes.

Partnership management 97

Partnership management Partnership strategies IT partnerships Strategic partnership 97

Impact

FEBRUARY 16, 2023

A comprehensive study into Australian consumer behavior in 2022 revealed impressive statistics: With more Australian consumers opting for “add to cart” shopping sprees, online spending skyrocketed to AU$62.3 The country’s ecommerce industry grew nearly nine percent to reach AUS47 billion.

Partnership management 52

Partnership management Retail IT partnerships Partnership strategies 52

Impact

JANUARY 17, 2023

10 purpose-driven CSR partnerships campaigns Authenticity is the core of corporate social responsibility partnerships. Dive deeper into ten brands that combined winning partnerships strategies with the causes they support. The company achieved an 11 percent increase in revenue for 2022 Q1 from the 20 top performers.

Partnership management 52

Partnership management Partnership strategies IT partnerships Strategic partnership 52

Impact

FEBRUARY 28, 2023

Partnerships continued to thrive during the 2020 pandemic and economic downturn—brands experienced revenue growth of 29 percent per year from 2020 to 2022. Dave Yovanno, CEO and Board Director of impact.com, explains how partnerships are a low-risk channel that keeps businesses afloat during stormy financial climates.

Partnership management 52

Partnership management Credit Partnership strategies Business partnerships 52