Scaling Partner Relationship Management: 6 Principles
Chaneltivity
MARCH 25, 2024
Like CRM, PRM is also about: Developing strong relationships Data gathering and analysis Driving revenue growth Using software to track, train, incentivize, and reward Yet, as its name implies, all these activities revolve around partners, not customers. Read our comprehensive blog post for a step-by-step guide to partner program audits.
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