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Security AI and automation are key in protecting against costly data breaches for retailers and consumer goods businesses

IBM Business Partners

The rise of online commerce over the last two decades has completely transformed the retail and consumer goods industries—and with smartphone adoption accelerating globally, the share of shopping done via the internet will only continue to expand. For retail, the average data breach studied cost $2.96

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Share the love on Valentine’s Day

Stellar Partnerships

We spoke with a large corporate retailer last year who had to cajole her charity partner into providing a LinkedIn post about their 6-figure partnership. Post a thank you on LinkedIn and tag your network, share their post and add some comments to show how much they are valued. Don't miss a blog. Your partners. Organisation.

Retail 130
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Top 15 Instagram Marketing Agencies for 2023

Jake Jorgovan

Industries: Mobile applications, CPG and DTC brands, retail, eCommerce, agencies. Industries: fashion, retail, beauty, eCommerce, CPG. Industries: eCommerce, retail, education, healthcare, travel. Notable clients: New Balance, Linktree, Hopper. Notable clients: T-Fal, Converse, FreeFire, Bubmle, Honest Beauty.

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Data privacy examples

IBM Business Partners

An online retailer always gets users’ explicit consent before sharing customer data with its partners. The price tag can add up quickly. Example A digital retailer catalogs all the different kinds of customer data it holds, like names, email addresses, and saved payment information.

Credit 86
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The most valuable AI use cases for business

IBM Business Partners

Promote cross- and up-selling Recommendation engines use consumer behavior data and AI algorithms to help discover data trends to be used in the development of more effective up-selling and cross-selling strategies, resulting in more useful add-on recommendations for customers during checkout for online retailers.

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Foundational models at the edge

IBM Business Partners

Another key vector is the increasing importance of computing at the enterprise edge, such as industrial locations, manufacturing floors, retail stores, telco edge sites, etc. This enables enterprises to scale AI deployments at the edge, reducing the time and cost to deploy with faster response times.

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The power of niche: How to get brand deals as a small influencer

Impact

For example, Outdoor Voices puts on pop-ups and workouts at its retail locations. Post voluntary UGC and tag the brands you feature. Let brands know if you feature them somewhere untaggable , like your blog or newsletter. Be proactive: Only five percent of brands want to recruit creators, so you do them a favor by reaching out.

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