Frost & Sullivan

DECEMBER 7, 2022

The company leads the cybersecurity service market with its holistic and extensive security service offerings, strengthened by its established reputation, commitment to innovation, and continuous efforts in expanding its partnerships with technology vendors to support customers better. Media Contact: Karen Chen. karenchen@chtsecurity.com.

Insurance 52

Insurance High tech Government Retail 52

Impact

AUGUST 22, 2023

Decathlon Canada analyzes reports to drive partner performance Decathlon —one of the largest sports retail brands worldwide—efficiently expanded into Canada by diversifying its partner mix to break into the new market. WITHIN used impact.com’s Optimize reports to tune its partnership game plan finely.

Credit 52

Credit Partnership management Retail IT partnerships 52

Impact

SEPTEMBER 28, 2023

Small online retailers without teams or fully developed marketing strategies often face challenges in finding and onboarding the right partners to grow their brands. The Starter Edition by impact.com provides you with the tools to grow affiliate partnerships at just $30/month. Learn more 2.

Partnership success 52

Partnership success Partnership strategies Retail IT partnerships 52

Impact

OCTOBER 12, 2021

Online fashion retailer Zalora started a new influencer marketing program this year to supplement its existing affiliate program. Today, a robust partnership marketing strategy involves several types of partners, from loyalty programs and media outlets to social media influencers and bloggers.

Retail 52

Retail IT partnerships Collaboration 52

Impact

DECEMBER 12, 2022

Partnership management platforms, like impact.com, allow you to work more creatively by matching you with different types of partners that align with your brand to drive the results you most want. The Starter Edition by impact.com provides Shopify merchants the tools to grow affiliate partnerships at just $30/month. Parker Clay .

Partnership success 52

Partnership success Partnership management Retail IT partnerships 52

Impact

MARCH 9, 2023

You can achieve all these goals through partnerships, especially when you have the right technology to support you. ZALORA grew its activation rate by 450 percent ZALORA is the largest online fashion and lifestyle retailer in Southeast Asia. See how these Southeast Asian brands did it.

Partnership strategies 52

Partnership strategies Partnership success Partnership management Retail 52

Impact

JUNE 28, 2022

The recent rise of partnerships marketing paved the way for retailers to establish new revenue channels — like partnerships. Brands with mature partnership programs earn as much as 28 percent of their company revenue through these channels. . Partnership platforms offer brands one of the best tech resources.

Retail 52

Retail Partnership success Credit Integration partnership 52

Impact

NOVEMBER 11, 2021

Forrester predicts that about 17 percent of all business-to-business transactions will be performed through self-service ecommerce by 2023, accelerating the decline of reseller partnerships and ushering in a new era of referral partnerships. These partnerships come in all shapes and sizes, including: Traditional affiliates.

Channels and alliances 96

Channels and alliances Retail Credit Partnership management 96

Impact

DECEMBER 14, 2022

International beauty brand Sephora recently expanded past the limits of traditional affiliates and diversified its partnership program. The team connected with influencers and creators across a wide range of social groups and demographics— tripling their revenue after expanding partnerships with impact.com.

Retail 98

Retail Partnership management IT partnerships Collaboration 98

Impact

FEBRUARY 16, 2023

Brands in the retail and commerce space rely on affiliate marketing to drive more revenue and build trust. A Power Retail Consumer Research Report Analyze key data on shopper trust and channel efficacy to reach modern consumers. Restructuring commissions to reward partners based on contributions to the purchase funnel.

Partnership management 52

Partnership management Retail IT partnerships Partnership strategies 52

Impact

SEPTEMBER 20, 2022

A type of strategic brand-to-brand partnership, loyalty programs connect retailers with other enterprises (websites, publishers, etc.) Brands and influential social media publishers form influencer partnerships — popular among businesses that want to connect with younger audiences. Affiliate partnerships in retail.

Banking 52

Banking Finance Retail IT partnerships 52

Impact

DECEMBER 15, 2020

Global, digital, and growth-minded, they rely on a range of marketing channels and partnership types to reach new customers and build brand awareness. Impact has played a role in Lumin’s growth by enabling the company and its agency team at Oak Digital to better understand and optimize the value of its partnerships.

Retail 52

Retail Collaboration Strategic partnership Engineering 52

Impact

DECEMBER 11, 2020

But when it came to managing its partnerships, Walmart’s technology wasn’t quite so unified, with two different platforms to handle mobile and desktop transactions. That not only was a hassle for its partners, it also created data pipeline blockages, complicated data attribution, and impeded scalability for the partnership program.

Retail 52

Retail Engineering IT partnerships Utilities 52

Frost & Sullivan

JANUARY 21, 2021

Cadillac Lyriq’s 33-inch LED display is outstanding but the scene-stealer is the driver experience it is creating by marrying engineering with art through its partnership with creative design studios, Territory Studio and Rightpoint. GM continues to revolutionize its IVI, especially on the UX side by partnering with video game studios.

Ecosystems 98

Ecosystems Engineering IT partnerships Retail 98

Impact

SEPTEMBER 30, 2021

But “partnerships” is not even really marketing at all. Partnerships” is its own channel, one that is potentially larger than paid search. For organizations that have achieved a high level of partnership maturity, revenue driven from the partnership channel can rival that of the entire sales or marketing channels.

Legal 52

Legal Finance Retail Business development 52