TRG Blog
JULY 6, 2021
Organisations nowadays have to keep themselves afloat with the ever-changing pace of the business world. The shifting movement is going towards a more collaborating, innovating and team-based way of operating. As a result, top leaders need to take a more open approach in the workplace in which each and every member of the team engages and contributes to the overall success.
INSEAD Knowledge
JULY 6, 2021
A recent study shows how entrepreneurial team formation can be improved by combining two established strategies.
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Be Partner Ready
JULY 5, 2021
You’ve probably heard of the good ol’ SWOT analysis. A business imperative that’s one of the first things you’re often taught in any sort of business/marketing/communication course. For those unaccustomed, a SWOT is a technique used to help an organisation identify their Strengths, Weaknesses, Opportunities, and Threats, often related to competitors or feasibility planning.
Jake Jorgovan
JULY 6, 2021
Finding a lead generation service can be a complicated task—there are many fly-by-nighters with a beautiful website and the gift of the gab, but their results lack expertise and are simply hot air. And then there are those lead generation agencies that don’t give value for money. How can you find a lead generation company that actually knows what it’s doing and can be counted on to bring new business to your sales pipeline?
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
Peter Simoons
JULY 4, 2021
It is July already and we are fully into summer and enjoying great weather, every now and then interrupted by a thunderstorm. Such rainfall is good to shake up the atmosphere and wipe out the dust. Often it also provides us with new views on the things we see around us. During the rain the world looks a little different, a rainbow may light up the horizon and after the rain, the world returns to its refreshed state.
Partnership Management Hub brings together the best content for partnership management and strategic alliance professionals from the widest variety of industry thought leaders.
Channel Insider
JULY 6, 2021
Managed service providers (MSPs) both large and small are reassessing their approaches to managing IT in the wake of a cyberattack against the IT service management (ITSM) platform provided by Kaseya. Kaseya is now reporting its software-as-a-service (SaaS) instance of its Virtual System Administrator (VSA) platform will be back online sometime between 4:00 and 7:00 EST today.
INSEAD Knowledge
JULY 5, 2021
Three main psychological factors helped determine whether people responded to first-wave Covid restrictions with deference or defiance.
TRG Blog
JULY 9, 2021
Gallup’s data in 2020 1 depicted a troubling reality of employees’ dissatisfaction. Approximately 85% of employees worldwide are still not engaged or are actively disengaged at work despite more effort from companies. Sadly, not many leaders attentively concern about this subject.
Mindmatrix
JULY 8, 2021
A marketing automation platform (MAP) is usually perceived as a direct sales and marketing tool, yet it also can dramatically improve channel sales and marketing efforts. This research brief discusses four key categories where MAPs can benefit the channel, and provide specific uses within each.
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ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu
Vantage Partners
JULY 7, 2021
This global benchmarking study analyzes innovation trends and their business impact, strategies to foster innovation and realize more value, and how company culture affects innovation initiatives. The study was conducted throughout 2020 and 2021 and comprises over 165 survey responses from individuals representing more than 150 companies, plus interviews and case-study analysis.
INSEAD Knowledge
JULY 4, 2021
When bringing algorithms and employees together, businesses should respect rather than ignore human preferences.
ClearPoint Strategy
JULY 7, 2021
If there is one phrase that represents both enormous potential and challenges to organizations today, it is big data. We have more and more data available to us every day and many companies are stymied by the sheer volume of managing it. And yet data-driven decision making is more important than ever. The unlikely and overlooked hero is the manager that can turn this avalanche of information into a well-designed dashboard.
TRG Blog
JULY 7, 2021
In a world of constant change, the importance of leadership in business success is among a few things that will always hold true. What may evolve, however, are how effective leadership is defined and which competencies of leaders and managers matter the most.
Speaker: Susan Spencer, Principal of Spencer Communications
Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.
Frost & Sullivan
JULY 7, 2021
Internet of Things connected devices are expected to exceed 66 billion by 2026, finds Frost & Sullivan. Santa Clara, Calif. – July 7, 2021 – Frost & Sullivan’s recent analysis finds that organizations worldwide are inclined to invest in hybrid and multi-cloud information technology (IT) environments that can support users, applications, and data spread across diverse locations.
INSEAD Knowledge
JULY 7, 2021
The greatest threat to the survival of law firms isn’t technological, but psychological.
ITA Group
JULY 6, 2021
16 Podcasts Every Event Professional Should Listen To. One of life’s simplest pleasures for me is a long road trip on my own. I love having open road in front of me and the flexibility to go where I want, stop when I want, and listen to what I want. This is probably why I have an extensive list of favorite podcasts—some that I listen to regularly and some that I save on standby waiting for my next trip. .
TRG Blog
JULY 4, 2021
Whether you're a CEO or a mid-level manager, it is important to have an accurate picture of your leadership skills. This includes personal leadership skills, such as organisation and time management, as well as higher-level skills including delegation, communication, vision and empowerment of others.
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Your buyers’ lives, preferences, and expectations have changed. Over two-thirds of buyers prefer remote or digital interactions — and they expect those interactions to be substantive and valuable. They hold sellers to a high standard, and that means the buying experiences of the past — in-person meetings, transactional conversations, and linear sales funnels — no longer deliver.
Frost & Sullivan
JULY 5, 2021
Beyond acknowledging that the automotive aftermarket was impacted by the pandemic in 2020 (revenues from parts and accessories sales fell by an estimated 8.8% last year) there are more long-term considerations, such as what important trends and opportunities will emerge in 2021 and how will they shape growth in the aftersales business. In attempting to answer these questions, the Mobility team at Frost & Sullivan has determined that five key trends – online-to-offline integration, the
Channel Incentive Best Practices
JULY 6, 2021
One of the most popular channel programs to offer to Partners is that of Deal Registration. However, with an increasing number of Partner types in the channel – from Distributors, Resellers, VARs, System Integrators, Influencers, Referral, Marketplace, CSP, MSP, Service Provider, Alliance, Technology, to Solution Provider, how are Deal Reg programs evolving?
Crossbeam Blog
JULY 8, 2021
When you look at your list of channel partners , do you feel overwhelmed because you don’t know which partners to prioritize and which to cut ties with?
TRG Blog
JULY 8, 2021
Have you ever pondered upon the thought: “What makes a great leader?” Some of us are naturally born leaders, while others might not do as great.
Advertiser: ZoomInfo
In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.
Impact
JULY 6, 2021
Est reading time: 4 min. For those new to affiliate marketing or keen to keep up with the latest affiliate partnership trends, it’s a good idea to go back to basics. Today let’s answer one of the top questions marketers ask about affiliate marketing: What is affiliate marketing? Affiliate marketing is a performance-based marketing channel. Affiliate publishers promote products on behalf of brands.
PSMJ Resources Blog
JULY 9, 2021
Here’s a recap of some of the latest A/E/C mergers and acquisitions that have been announced in recent weeks.
Vantage Partners
JULY 6, 2021
Originally posted on April 19, 2021 on Training Industry's blog.
COO Alliance
JULY 9, 2021
Our guest today is Ian Martins, Managing Partner for Bell Curve. . Ian currently runs operations at Bell Curve, which is a San Francisco-based agency that helps startups and high-growth enterprises grow. Bell Curve has worked with companies like Microsoft, Clearbit, Segment, and Pilot to name a few. . Before working with Bell Curve, Ian helped build the advertising agency Abacus, which worked with clients like Nestle, Starbucks, Campbells, CIBC, and more.
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IT is viewed as a cost center by organizations. In troubling economic times, this puts intense pressure on IT to demonstrate value for IT investments. Register for this webinar to learn how to quantify the intrinsic benefits of IT using analytics.
Impact
JULY 6, 2021
There’s a lot of chatter about commerce content these days and how it’s the future of advertising for publishers. Even though the practice has been around for years, there’s been a recent significant uptick. Simply explained, commerce content or content partnerships is when publishers — websites and apps with loyal followings — create articles, listicles, videos, and other digital content that promotes brands and products their editorial team believes in.
PSMJ Resources Blog
JULY 6, 2021
Solid strategic planning and enthusiastic brand activism are front and center for proactive firms wanting to differentiate themselves from the competition. Two industry leaders share their secrets for staying ahead of the curve.
PLM Alliances
JULY 7, 2021
As event planners , your job is to embody a quote from British actor Michael Caine: “Be like a duck. Calm on the surface, but always paddling like the dickens underneath.” Although the coronavirus pandemic restrictions have largely lifted in the United States, the return of events will likely be different than prior to the pandemic. Plus, risks still exist for those not yet vaccinated with new variants emerging.
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