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Kindling the spark of innovation in partnerships

Stellar Partnerships

Commitment to innovation decreased in 2020 as businesses focused on short term operational issues. If your non-profit organisation wants to grow, then you’ll need to put a spark back into the partnership. Partnership managers often feel pressure to come up with the ideas by themselves, as part of good account management.

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impact.com Caps Strong 2023 with Market Expansion, Client Growth, and Leading Technology Innovations, Sets New ‘Partnership Economy’ Standards for Brands and Agencies  

Impact

5, 2023 —  impact.com , the world’s leading partnership management platform, announced today its 2023 company growth and strong performance, driven by client and agency partner growth, return on strategic business investments, new integrations, and product innovation and development.

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Get ahead of the curve: 2023 partnership predictions from experts 

Impact

Partnerships continued to thrive during the 2020 pandemic and economic downturn—brands experienced revenue growth of 29 percent per year from 2020 to 2022. To navigate uncertain waters, companies collaborated with partners to raise brand awareness, increase visibility and enhance customers’ online experience.

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How influencer couple brand partnerships can amplify your reach

Impact

These pairs also create collaborative content that resonates with their followers. Creative hashtags provide the connective tissue between collaborative posts to increase their reach and get your brand noticed by new audiences. Talent agents work with influencers to connect them with brands looking for partnerships.

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Best Partner Relationship Management (PRM) Software 2021

Channel Insider

In the Forrester Wave for Partner Relationship Management, Allbound was a Contender in 2016 and 2018 and joined the Strong Performer group in 2020. AppDirect offers a cloud platform enabling clients to launch a unique B2B marketplace, manage customer and partner activity, and more. Channeltivity. Impact Tech. Mindmatrix.

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Partnerships with a purpose: 10 brands that inspire change

Impact

Finding, managing, and motivating the right partners without a partnership management platform such as impact.com became tedious. To get customers excited about its cause and product, Corkcicle turned to partnerships. The brand capitalizes on the influential power of strategic partnerships to connect with its customers.

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5 steps to unite influencers with your marketing campaign: insights from WARC and impact.com’s research report 

Impact

Picture it: it’s 2020.You’re Discovery and testing play vital roles in building long-term and successful partnerships. Marketers can use partnership management platforms (like impact.com ) to discover and collaborate with influencers that fit their values. Not all influencer-brand relationships work the same way.