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Insights from an award-winning partnership

Stellar Partnerships

From the start EssenceMediacom has fully supported us. EssenceMediacom didn’t stop there; they also fundraised for us. When EssenceMediacom joined us in 2022, our registrations went up to 812, and our fundraising increased substantially to $615,000—a boost of almost $400,000. For us the benefits are multi-layered.

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Surfing The Video Wave of the Future

CoSell

In a recent McKinsey study, we’re seeing what many of us are also finding to be true: the majority of B2B companies have shifted their go-to-market sales model. Here’s some of the current thinking about why in sales, we’re so in love with video conferencing. Sales experts advise staying current with your client’s local daily news.

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Are You Ready for the Third Wave?

Peter Simoons

I know, with all the better news coming through surrounding vaccines telling us that they have a high percentage of effectiveness, I’m sounding pessimistic but let’s be realistic. Corona was something that, for most of us, was happening far, far away. Now, you are probably working on your plans for the new year.

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How To Build a Scalable and Winning Sales Process

CoSell

You know exactly what to do to quickly discover core needs, offer valuable solutions, and convert new prospects into loyal customers. There’s good news here. To explore this, take a moment to think about a big sale you had in the past. But, you know that saying about hindsight being 20-20. It’s not just a fantasy.

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6 things your community partner wants you to know

Stellar Partnerships

Each of us sees things differently. Like a kaleidoscope with changing patterns, you just have to shift position a little to get a new perspective. Be realistic about expectations It’s wonderful that you’re inspired by the cause and we know you truly want to make a difference. But we’re not miracle workers.

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The Sales Transformation Imperative in 2024: Co-Selling

PartnerTap

Over the past year we heard the announcements from companies about their moves to “partner-first” or “channel-first” strategies. Companies come to us for co-sell transformation because they know B2B sales is broken. If you’re serious about co-selling at scale, check out the 11-Step Co-Sell Transformation Playbook next.

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How to source and close new logo accounts with partners

PartnerTap

Check out this masterclass webinar to see how to drive new logo growth in one click. Step 2: Source new logo accounts in one-click How many times has your team spent a month manually mapping partner accounts you received in a spreadsheet? Good news – the days of manually digging through partner spreadsheets are over.