PLM Alliances

MAY 3, 2023

Channel automation optimizes partner experience, accelerates revenue, and enhances go-to-market (GTM) strategies. By streamlining processes, improving communication, and enabling better collaboration, channel automation can unlock the full potential of your partner network.

Ecosystems 40

Ecosystems Credit Collaboration Channel strategies 40

Mindmatrix

APRIL 30, 2024

These partnerships, however, are complex and multifaceted, requiring more than just traditional Partner Relationship Management (PRM) software platforms to thrive. While a PRM software platform is undoubtedly a valuable tool, it merely scratches the surface of what is possible.

Ecosystems 45

Ecosystems Telecommunications Retail Channels and alliances 45

Mindmatrix

MARCH 12, 2024

While non-monetary incentives like company merchandise have their appeal, financial rewards often serve as more potent motivators, capturing partner attention and commitment effectively. By equipping partners with the tools they need to succeed in marketing, businesses can foster stronger, more fruitful partnerships that drive mutual growth.

Strategic partnership 40

Strategic partnership Partnership management Collaboration 40

Channel Incentive Best Practices

NOVEMBER 26, 2020

In part one of this blog series on Channel Data, we took a broad look at the need for a Channel Data Strategy along with POS Data – what it is, how to collect it and what to do with it! This third chapter looks at how a channel data strategy can bring a dramatic improvement to your channel performance.

Ecosystems 98

Ecosystems Engineering 98

Impact

DECEMBER 1, 2023

impact.com’s Associate Manager of Product Marketing, Matt Moore, sat down with industry experts to discuss the growing value of business-to-business (B2B) affiliate programs, best practices, and how to build long-lasting partner relationships. Their products appeal to a specific niche, such as software for marketers or tools for accountants.

Collaboration 98

Collaboration Strategic partnership Ecosystems Partnership management 98

PLM Alliances

APRIL 12, 2023

Channel partners play a crucial role in a company's success by extending its reach, driving sales, and providing customer support. To fuel this growth and enhance relationships with channel partners, organizations increasingly recognize the importance of partner experience (PX).

Partnering capability and readiness 52

Partnering capability and readiness Ecosystems Collaboration System integrators 52

IBM Business Partners

APRIL 4, 2024

The cloud represents a strategic tool to enable digital transformation for financial institutions As the banking and other regulated industry continues to shift toward a digital-first approach, financial entities are eager to use the benefits of digital disruption. Most of these new technologies are born-in-cloud.

Partnering capability and readiness 61

Partnering capability and readiness Banking Credit Ecosystems 61

PLM Alliances

APRIL 12, 2023

Channel capacity planning is vital for any business seeking to leverage its partnerships for revenue growth and sustainability. Effectively managing your partner channels can lead to a predictable and consistent revenue stream. This process helps optimize resource allocation and aligns your partner channels with your objectives.

Channel management 52

Channel management Utilities Collaboration IT partnerships 52

PLM Alliances

FEBRUARY 1, 2023

As a result, constant market changes prompt marketing, sales, and channel leaders to rethink the paths that will help them meet their organizational goals. Without proactive and planful change management, the complete answer is uncertain—though certainly part of the answer will be no.

Ecosystems 52

Ecosystems Utilities Collaboration 52

Impact

SEPTEMBER 8, 2023

Key takeaways Referral marketing is a low-cost, high-return channel where brands reward customers for recommending their products or services. Incentives come in many forms, including cash rewards, points-based systems, access to free products and services. Plus, this channel offers high returns without a huge up-front investment.

Retail 52

Retail Credit 52

Mindmatrix

MAY 30, 2023

As the moderns sales ecosystem evolves and partner ecosystems continue to expand vertically and horizontally, managing and enabling partners becomes a complex task. This is where next-generation Partner Relationship Management software ( PRM software) platforms come into play.

Ecosystems 40

Ecosystems Utilities Collaboration 40

PLM Alliances

JANUARY 9, 2024

It empowers channel partners with the knowledge, resources, and support they need to sell and promote a company's products or services effectively. Build High-Quality Content Content is vital in partner sales enablement by providing partners with the resources and tools to effectively sell and support your offerings.

Channel management 52

Channel management Ecosystems Strategic partnership Collaboration 52

IBM Business Partners

APRIL 14, 2023

To address these challenges, Al Rabie partnered with 1Direction Global, a top solution provider in Financial and Operational Performance Management and Consulting, and a Gold Business Partner with IBM since 2018. They faced obstacles such as a prolonged budget process, manual forecasting, and no product profitability.

Engineering 73

Engineering Finance Collaboration 73

IBM Business Partners

MARCH 29, 2024

Those that understand the importance of customer retention will invest in the necessary customer experience management. That way organizations can target existing customers across various channels, reminding them of their solutions and encouraging those customers to upgrade or purchase new ones.

Value creation 65

Value creation Banking Retail Engineering 65

Channel Insider

FEBRUARY 9, 2022

EPAM Systems is a global software engineering services company with three decades of consistent growth and a recent placement in our top enterprise IT channel partners. Brands & Marketing : Strategize branding, design, and marketing, enrich content management, and optimize sales via programmatic and search marketing.

Partnering capability and readiness 80

Partnering capability and readiness Channels and alliances Engineering Life science 80

IBM Business Partners

JUNE 30, 2023

Predictive AI tools can be used to create an ideal candidate profile you can compare to top candidates, further targeting those who are the best fit. Members of the recruitment team or those who will directly manage the hire should be present at the job interview.

Legal 59

Legal 59

Mindmatrix

JANUARY 11, 2024

CRM with PRM Integration Integrating influencer marketing data with a company’s customer relationship management (CRM) and partner relationship management (PRM) systems provides a holistic view of the influencer’s impact on the sales process. Using third-party tools or services to verify influencer claims.

Telecommunications 40

Telecommunications Ecosystems System integrators Credit 40

Jake Jorgovan

FEBRUARY 26, 2022

The platforms aid brands in finding the right influencers, and at the most basic level, help the business manage the workflow, key metrics, and analytics. However, if you’re a startup, you can search through the platform’s database of vetted creators, and manage your influencer campaigns from launch to finish. Pricing on request.

Collaboration 130

Collaboration Legal Retail Finance 130

Chaneltivity

AUGUST 22, 2023

Below, we outline what good partner recruiting is and share 5 steps to refine your strategy — complete with advice from three channel leaders. Use a tool like batchGEO.com to mash up companies and their SIC codes with your partner coverage. But recruiting the right partners isn’t so simple. Spend time upfront to get this right.”

Ecosystems 52

Ecosystems 52

PLM Alliances

APRIL 4, 2023

It empowers channel partners with the knowledge, resources, and support they need to sell and promote a company's products or services effectively. Build High-Quality Content Content is vital in partner sales enablement by providing partners with the resources and tools to effectively sell and support your offerings.

Ecosystems 52

Ecosystems Strategic partnership Collaboration 52

Impact

FEBRUARY 20, 2022

Use impact.com’s discovery tool to find your match. The partner discovery tool from impact.com makes it easy to find and recruit the right influencers, content creators, publishers, and more. The discovery tool offers powerful filters to identify the ideal influencer partners for your program. relevant for your brand?

Partnership management 52

Partnership management 52

Impartner

NOVEMBER 29, 2018

Blog Series: The Old Man and the Channel – with Olivier Choron, Managing Director EMEA, Impartner. Background: After more than 20 years in the channel, I sometimes feel like Santiago, Ernest Hemingway’s hero, unlucky in my quest to get the big fish. I created limitless incentives, but nobody took part.

Energy 69

Energy Engineering Channel management 69

Impartner

JUNE 26, 2019

Blog Series: The Old Man and the Channel – with Olivier Choron, Managing Director EMEA, Impartner. I know this is critical for many organizations who work with a channel, whether these have tens of local partners or tens of thousands of partners, globally. Welcome to the world of Managed Service Providers (MSPs).

Engineering 75

Engineering Collaboration Utilities 75

Impartner

AUGUST 20, 2019

Acquisition gives customers a way to formalize management of non-traditional ‘shadow channel’ partners, the industry’s fastest growing segment. Forrester’s Principal Analyst, Channel Partnerships and Alliances, Jay McBain, addressed the trend earlier this year in his Forrester blog, What I See Coming For The Channel In 2019.

Channels and alliances 40

Channels and alliances Channel management Engineering 40

Successful Channels

JANUARY 5, 2018

The tension between short-term channel sales target achievement and medium-term partner enablement has never been greater. At the end of 2017, I overheard a VP of channel sales saying to his CAM team “you can invest in enabling your partners as long as you are achieving your sales targets.”.

Engineering 52

Engineering 52

Impartner

JANUARY 22, 2019

Blog Series: The Old Man and the Channel – with Olivier Choron, Managing Director EMEA, Impartner. You now have partners; they have access to some channel account managers, discounts, assets, funds, activities, incentives and, of course, your partner portal. Part 3: I Caught My Fish…Now What?

Engineering 59

Engineering System integrators 59

Impact

SEPTEMBER 2, 2022

Let’s examine the four key reasons why traditional advertising isn’t the only go-to channel anymore. It seems ads, specifically programmatic and direct-sold ones, have some of the worst conversion rates compared to other channels. . Performance worsens and advertisers invest in other channels. Evolving consumer behavior.

Retail 52

Retail Partnership strategies 52

Impartner

SEPTEMBER 6, 2018

Direct sales talent shortages, a demand for analytics and partners who insist on a world-class partner journey are driving demand for channel executives with a deeper, more rounded set of business skills. Definitive new eBook by top channel strategist outlines key strategies for new channel chiefs to defy expectations in first 180 days.

Engineering 40

Engineering 40

Mindmatrix

MARCH 4, 2024

The landscape of channel partnerships within the tech industry has undergone a considerable transformation. In times past, channel partner relationships were relatively straightforward and linear, but as technology and buying behaviours evolve, so too must the approach towards effective channel partnerships.

Co-Alliance 52

Co-Alliance Channels and alliances Strategic alliances Ecosystems 52

Jake Jorgovan

JANUARY 26, 2024

Offer Referral Incentives : Encourage referrals by offering incentives to clients and candidates. Offer Referral Incentives : Encourage referrals by offering incentives to clients and candidates. Invest in Technology and Tools: Adopt advanced recruiting tools and technologies to enhance efficiency and service quality.

Engineering 130

Engineering Utilities Finance Strategic partnership 130

Mindmatrix

APRIL 4, 2024

In this article, we’ll delve into three best practices that can empower organizations to maximize the potential of their channel ecosystem and drive sustainable growth. While incentives such as company swag are appreciated, financial rewards often serve as stronger incentives for partners to prioritize your company’s objectives.

Ecosystems 45

Ecosystems Collaboration Partnership management 45

Tackle.io

OCTOBER 27, 2021

We are focused on application risk management. Prior to that, I was in product management companies like Puppet Labs, now called Puppet, ExtraHop. And there’s a lot of incentives around that. And not that that’s the expectation at Styra but there wasn’t a person like me here to manage it and drive it.

Channels and alliances 52

Channels and alliances Legal Ecosystems Banking 52

Mindmatrix

APRIL 10, 2024

has unveiled its enhanced Sales Playbooks Module that revolutionizes sales automation for not just direct sales, but also across the partnership and channel ecosystem. Through personalized portals and role-based access controls, PAMs & CAMs and partners can efficiently manage leads, track opportunities, and collaborate effectively.

Ecosystems 45

Ecosystems Channels and alliances Co-Alliance Collaboration 45

Mindmatrix

FEBRUARY 21, 2024

a leading provider of cloud-based tax compliance automation, has chosen Mindmatrix’s Bridge PRM (Partner Relationship Management) software platform to power its updated Avalara Partner Program. The partner portal , powered by Mindmatrix Bridge, also provides partners with access to powerful co-marketing and co-selling tools.

Co-Alliance 45

Co-Alliance Partnering capability and readiness Channels and alliances Ecosystems 45

Mindmatrix

OCTOBER 18, 2023

PRM , Channel enablement and partner management software platforms allow vendors to nurture, streamline, and maximize their partner relationships. However, not all PRM software platforms are created equal, and to ensure that your channel management is truly optimized, you need to pick the one that suits you the best.

Utilities 40

Utilities Channel management Ecosystems 40

SEO Magazine

NOVEMBER 30, 2023

You need to be an expert in your field to stay ahead, but many businesses lack the resources or personnel needed for online reputation management. What is White Label Online Reputation Management? What is Online Reputation Management? What Are White Label Online Reputation Management Solutions?

Utilities 98

Utilities Collaboration Engineering Construction 98

Chaneltivity

FEBRUARY 20, 2023

To become an excellent channel partner, they need a lot more guidance. But designing an effective channel partner enablement program is easier said than done. A partner enablement program is a set of tools, training, and resources that empower your partners to market and sell your products or services.

Channel management 98

Channel management 98