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IBM Business Partners
FEBRUARY 12, 2024
For example, McKinsey found that 50% of consumers reported they would switch brands if their preferred brand was unavailable due to shortages. Look at Amazon, which started with books and moved into virtually everything else. Brand loyalty, already on the wane, became even weaker due to the pandemic. Customer needs changed.
Thinkers 50
SEPTEMBER 13, 2021
Sangeet’s work on platforms has been selected by the Harvard Business Review as one of the top 10 ideas in strategy and has been featured on four occasions in the HBR Top 10 Must Reads compilations. Prior to Innosight, David worked as a consultant at McKinsey & Company and earned a PhD in physics from Harvard.
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IBM Business Partners
JUNE 23, 2023
To accelerate speed-to-market, grow the business with new innovative products and services, gain new and deeper risk insights, and improve customer experience, most companies are also emphasizing digital transformation. How is the insurance industry addressing these challenges ? There are three recurring themes that we see most often: 1.
Channel Insider
AUGUST 8, 2022
Customer insights , marketing, and sales are crucial to the firm’s approach, backed up by expertise in B2B and B2C pricing, revenue growth management, pricing strategy, and dynamic pricing. Designed by GAMMA, Pricing Catalyst is an AI-based pricing engine combined with BCG’s pricing and change management insights.
Thinkers 50
OCTOBER 20, 2021
A global pioneer and thought leader in the combined field of leadership and branding — and how the two intersect — Brenda is the author of 11 award-winning books on leadership, branding, and coaching including Master the Brand Called YOU ™, Would YOU Want to Work for YOU ™?, Brenda earned her MBA from Harvard Business School.
Planview Blog
MARCH 20, 2023
Five years ago, Planview CTA Mik Kersten outlined the “turning point” in his bestselling book, Project to Product: How to Thrive and Survive in the Age of Software with the Flow Framework. Why are enterprises stalling in the shift from project to product?
Thinkers 50
NOVEMBER 14, 2021
Michael Bungay Stanier’s 2016 book, The Coaching Habit , has sold more than a million copies, has been translated into 20 different languages, and is the best-selling book on coaching this century. She is also a contributing author to Insights on Coaching , The Success Principles for Teens and many other publications.
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