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The recession-proof influencer: How to thrive when marketing spend dries up

Impact

If you’re savvy and play your cards right, you can use brands’ increased interest in influencer marketing to thrive as a creator. Brands and influencers unite to overcome economic challenges As brands revamp their marketing strategies, understanding their shifting priorities can help you better position yourself for success.

Finance 105
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Top Influencer Marketing Agencies in 2022

Jake Jorgovan

A 2006 survey found that 70% of adolescents dressed and behaved under the influence of a celebrity. Celebrity influence doesn’t end with teens; fans—both teens and adults—of social media influencers are very loyal, and influencers enjoy high trust from their committed fans. What is an influencer?

Retail 130
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Top Influencer Marketing Platforms & Software in 2022 & Choice Checklist

Jake Jorgovan

With marketing budgets under pressure, many of the world’s biggest brands have turned to influencer marketing to reach their customer base. Influencer marketing platforms and software can save companies — big or small — a huge amount of expense. But first, what is influencer marketing exactly?

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How to Utilize AI in Influencer Marketing

SEO Magazine

Embracing AI in influencer marketing can drive your brand’s reach to new heights. By leveraging AI, you can identify the perfect influencers for your campaigns. The Significance of AI in Influencer Marketing The significance of AI in influencer marketing cannot be overstated in today’s digital landscape.

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New Ways to Reach, Influence, and Close More Deals with Intent Data

Speaker: Ardath Albee, B2B Marketing Strategist and CEO of Marketing Interactions

Intent data can help B2B marketers reach active buyers earlier, influence their journey, and close more deals. In this session, Ardath Albee, B2B Marketing Strategist and CEO of Marketing Interactions, will show you how to: Use buyer context to rationalize intent data. However, not all intent data is created equal.

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Drive full-funnel results by integrating your influencer and affiliate marketing programs 

Impact

And influencers are heavy hitters in this arena. Data reported by impact.com shows that 63 percent of consumers repeatedly purchase based on an influencer’s recommendation or review at least some of the time. So it’s no wonder experts expect the influencer marketing industry to be worth a whopping $24 billion this year.

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Influencer Marketing Platform Market Trends, Size, Share, Growth, Industry Analysis, Advance Technology and Forecast 2028

Impact

The post Influencer Marketing Platform Market Trends, Size, Share, Growth, Industry Analysis, Advance Technology and Forecast 2028 appeared first on impact.com.

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