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Accelerating scope 3 emissions accounting: LLMs to the rescue

IBM Business Partners

Within USEEIO, goods and services are categorized into 66 spend categories, referred to as commodity classes, based on their common environmental characteristics. This involves mapping the 15.909 sectors found across the Eora26 categories and more detailed national sector classifications to the USEEIO 66 spend categories.

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How to Market, Promote & Grow Your Podcast Audience to Increase Listeners

Jake Jorgovan

Podcast sponsorship ads allow you to get your content in front of audiences already tuning into podcasts in your niche or category. However, podcast sponsorships through top podcasts in your category can be a good complementary tactic to drive awareness and new subscriber growth when utilized alongside broader outstream campaigns.

Utilities 130
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The Future of Work: Upwork Study Reveals Top Job Skills of 2024

Channel Insider

A recent study by Upwork sheds light on the most sought-after job skills in 2024, signaling significant shifts in the employment landscape. She wrote in a recent blog post , “Freelancers who work with this technology generate higher earnings and higher-complexity, higher-value work by leveraging a new set of skills.”

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Retail technology and frontline workers: Delivering unforgettable customer experiences

IBM Business Partners

I’m a firm believer that exceptional brick-and-mortar retail, no matter the product category, stands on three essential pillars for success: Proud, well-trained, engaged team members with clear career paths A brand deeply rooted in strong cultural values A backbone of superior technology Missing any of these elements?

Retail 68
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Balancing AI: Do good and avoid harm

IBM Business Partners

According to the WEF, employers estimate that 44% of workers’ skills will be disrupted in the next 5 years. HR leaders should address potential job changes, as well as the realities of new categories and jobs created by AI and other technologies. Communicate directly with employees with honesty about how these models are built.

Legal 106
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How brands can drive content conversion with creators [+5 steps to build communities]

Impact

Our goal is to be the #1 ROI-focused influencer agency for category-leading and disruptive brands by 2026. Key takeaways from this blog Brands should prioritize community-building and invest in the creator community to see results. Customers crave authenticity from brands that embrace a community-led approach.

Retail 98
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Case Study: Increased Organic Traffic by 151% in the Weight Loss Industry

SEO Magazine

Our main page gets all the attention, which isn’t great as others dominate the prime spots online in the weight loss category. Instead, we moved the key page up in importance on our site by linking more stuff directly to it from related offerings and putting them under clear categories. It guided us towards relevant topics.