Jake Jorgovan

FEBRUARY 26, 2022

With marketing budgets under pressure, many of the world’s biggest brands have turned to influencer marketing to reach their customer base. Upfluence Upfluence helps brands identify and engage influencers. So if you’re looking for deep insights, you’re getting more bang for your buck on this platform. What makes Creator.co

Collaboration 130

Collaboration Legal Retail Finance 130

Tackle.io

MAY 16, 2023

Through co-sell, an ISV can steadily build sales momentum with trusted Cloud Partners, increase sales efficiency, and scale the business, all while helping the Cloud Provider to expand its own business. Introduction Co-selling is a game-changer for ISVs. It’s a win-win.

Co-Alliance 52

Co-Alliance Channels and alliances Ecosystems Finance 52

PLM Alliances

AUGUST 21, 2022

Every channel leader faces the same core problem — how do I use limited resources, programs, and people to best influence partners and meet my business objectives? A robust partner scoring method helps you understand partner strengths and weaknesses and increase return on each one. What is a channel leader left to do?

Partnering capability and readiness 52

Partnering capability and readiness Channel strategies Engineering Channel management 52

Channel Insider

DECEMBER 15, 2021

There are many considerations and tools for building an indirect sales program, but perhaps nothing more important than the incentives that motivate partners and drive sales performance. Here are the top channel incentive management vendors, what CIM software entails, and considerations for finding the right solution.

Ecosystems 88

Ecosystems Insurance High tech Banking 88

PLM Alliances

JUNE 8, 2020

Every channel leader faces the same core problem — how do I use limited resources, programs, and people to best influence partners and meet my business objectives? A robust partner scoring method helps you understand partner strengths and weaknesses and increase return on each one. What is a channel leader left to do?

Partnering capability and readiness 52

Partnering capability and readiness Channel strategies Engineering Channel management 52

PLM Alliances

JUNE 8, 2020

Effective channel management is all about driving customer wins, managing channel sales, and building market coverage. As a channel leader, it is your role to ensure you plan effectively to have the right number of partners in the right places to drive the right results. The goal of capacity planning.

Partnering capability and readiness 52

Partnering capability and readiness Channels and alliances Channel management Engineering 52

Impact

MARCH 20, 2024

Jennifer Betz saw great upfront success with her engagement campaigns using influencer content to drive brand awareness for Resident Home mattresses. However, she faced a huge challenge finding that same success in converting with her creator partners. Whitney emphasized the need to consider engagement metrics.

Credit 52

Credit Collaboration 52

PLM Alliances

AUGUST 21, 2022

Are your partner investments delivering a competitive advantage? As more companies today leverage partners as a vital component of a go-to-market strategy, having world-class channel management is more critical than ever. Sadly, many companies fail to achieve breakthrough success with their partners.

Channel management 52

Channel management Successful channels Channels and alliances Co-Alliance 52

PLM Alliances

MAY 16, 2020

Are your partner investments delivering a competitive advantage? As more companies today leverage partners as a vital component of a go-to-market strategy, having world-class channel management is more critical than ever. Sadly, many companies fail to achieve breakthrough success with their partners.

Channel management 59

Channel management Successful channels Channels and alliances Co-Alliance 59

Channel Insider

FEBRUARY 22, 2022

See our picks for the The Top 22 IT Channel Partners of 2022. PRM – Partner Relationship Management. CIM – Channel Incentive Management. Key strengths include: Incident management system handles inbound ticket requests from any channel. The Top Tools and Software for MSPs. Incident Response. Cloud Migration.

Engineering 77

Engineering Ecosystems Collaboration Channel management 77

Impact

NOVEMBER 3, 2021

Influencer marketing is an effective channel that’s worth the cost. consumers engaged with influencers more during the pandemic. One study indicated that 86 percent of marketers don’t know how influencers calculate their fees. 2014–18: Still, only 39 percent of marketers planned to grow their influencer marketing budget in 2018.

Credit 59

Credit Partnering capability and readiness Collaboration Fintech 59

Impact

NOVEMBER 3, 2021

Influencer marketing is an effective channel that’s worth the cost. consumers engaged with influencers more during the pandemic. One study indicated that 86 percent of marketers don’t know how influencers calculate their fees. 2014–18: Still, only 39 percent of marketers planned to grow their influencer marketing budget in 2018.

Credit 52

Credit Partnering capability and readiness Collaboration Fintech 52

Impact

NOVEMBER 16, 2022

Description: Gain their reputation from traditional media channels, such as TV and radio, then use social media While they have many followers, those followers may not be highly engaged Can ask high rates for posts. Increase audience engagement Raise authenticity levels Create high, impactful reach. When to use/benefits.

IT partnerships 52

IT partnerships Collaboration Credit Partnership success 52

Impact

DECEMBER 11, 2023

Build trust and engagement through genuine and personal content. 63 percent of brands are increasing their influencer budgets for 2024 with a higher ROI than paid ads. Video is becoming the go-to format in influencer marketing—and you get higher engagement. #1. million people, while boasting an engagement rate of 4.5

Collaboration 98

Collaboration Banking Legal Retail 98