Remove do-you-talk-to-or-collaborate-with-your-channel-partners
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Co-Sell Transformation Pitfalls

PartnerTap

Building a high-performing co-selling motion with your best partners is the answer. When done right, co-selling can source more pipeline for your direct sales teams and source more opportunities for your channel partners. It can accelerate sales cycles and increase your win rates.

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Sales Is Broken Part 2: Buyers Don’t Want to Talk With Sales Reps

PartnerTap

But there’s a more fundamental change causing the quota shortfall: buyers no longer want to talk with sales reps. Talk with a bunch of sales reps from multiple vendors and wade through a morass of marketing-speak about each solution to narrow options down to a shortlist.

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Enterprise Go-to-Market in 2023: Sell With Your Best Partners

PartnerTap

Channel and sales leaders are facing a tough market in 2023. There’s only one way to consistently sell and win in this situation: lock arms with your best partners in every market, every region, and on every deal to sell more, faster. Focus on your best partners Not every partner is equal.

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Go Beyond Random Acts of Co-Sell

PartnerTap

Does your sales team co-sell with partners? If so, to what degree, and with how many partners? Some companies like Microsoft and SAP Concur have very sophisticated co-selling motions with their top partners. Others are just starting their partner-first journeys.

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The 11-Step Co-Sell Transformation Playbook

PartnerTap

The modern sales playbook must include all the other vendors, suppliers, and partners influencing your sales deals and make it easy for your sales reps to engage those individuals across companies that already have the trust of your buyers. This is co-selling.

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Mastering the Art of Enterprise Software Negotiations: A Step-by-Step Guide

Jake Jorgovan

Mastering enterprise software negotiations requires precision, strategy, and a deep understanding of your business needs. Each decision can significantly impact your organization’s technological capabilities and financial health. Prepare to enhance your negotiation skills and empower your enterprise with the right software solutions.

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Do you “Talk to” or “Collaborate With” your Channel Partners?

Channel Assist

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