Increase partner marketing ROI with hyper-targeted ABM accounts lists
PartnerTap
JUNE 1, 2023
Account-based marketing (ABM) has made a big impact on enterprise marketing programs and pipeline generation over the past few years because of its ability to hone in on and accelerate deals with best-fit, high-value accounts. Why is that? Now partner marketers can reap the amazing revenue growth opportunity that ABM gives us.
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