PartnerTap

DECEMBER 14, 2023

TLDR: Run a Partner Shuffle Co-Sell Play with PartnerTap Are your partner managers or channel account managers moving around and getting new partners in Q1? PartnerTap gives your partner and channel teams the detailed data and automation they need to impress their new partners and help them both be successful in the new year.

High tech 147

High tech Ecosystems Engineering Strategic partnership 147

IBM Business Partners

APRIL 25, 2024

The first step is to build a strategy that’s focused on commerce, a channel-less experience, rather than ecommerce, a rigid, outdated notion that doesn’t meet the needs of the modern consumer. “It’s about experiential buying in a seamless omnichannel journey, which is so rich that it essentially becomes channel-less.”

Retail 84

Retail Engineering 84

Jake Jorgovan

MARCH 10, 2024

Companies across various industries seek to harness machine learning to analyze data, predict outcomes, and automate processes. Their services include a partially automated multi-channel search, global screening with local matching, and a vast network of over 600,000 digital and IT experts.

Engineering 130

Engineering Utilities Government 130

Jake Jorgovan

JANUARY 26, 2024

Chief Marketing Officers (CMOs) are the brains behind a brand’s image and marketing successes. Simply put, campaign management is how a marketing campaign gets planned, executed, and analyzed. In a world where standing out is tough, we’ll help lead your team to win big in the marketing game.

Collaboration 130

Collaboration Construction Energy Utilities 130

PartnerTap

FEBRUARY 12, 2024

Over the past year we heard the announcements from companies about their moves to “partner-first” or “channel-first” strategies. The market correction and slowdown in corporate purchases last year masked two much bigger problems that everyone who sells products or services to businesses are facing. Marketers don’t co-sell.

Credit 130

Credit Channel management Collaboration Ecosystems 130

Jake Jorgovan

JULY 6, 2021

These agencies will most likely analyze your business and everything that impacts B2B sales and marketing, then create in-depth buyer persona profiles and, based on your target audience, advise the best channels for outreach. Speaking of target markets—who is your target market? What channels does your buyer persona use?

Utilities 246

Utilities Insurance Engineering Collaboration 246

PartnerTap

JUNE 1, 2023

Account-based marketing (ABM) has made a big impact on enterprise marketing programs and pipeline generation over the past few years because of its ability to hone in on and accelerate deals with best-fit, high-value accounts. Now partner marketers can reap the amazing revenue growth opportunity that ABM gives us. Why is that?

Ecosystems 231

Ecosystems Credit Collaboration 231

Jake Jorgovan

FEBRUARY 28, 2024

Founded in 1996, their experience and network in tech hubs across the country make them a go-to for businesses aiming to enhance their operations through skilled DevOps personnel. Nexus IT Group Nexus IT Group specializes in DevOps and SRE staffing, helping businesses navigate the competitive DevOps talent market.

Engineering 130

Engineering Collaboration 130

Channel Insider

MARCH 11, 2024

Concurrently, Dell will implement Nokia’s Digital Automation Cloud (NDAC) as its preferred private wireless platform, integrating it with NativeEdge , to offer a scalable platform for enterprise edge use cases. The post Dell/Nokia Alliance Aims to Advance Telecom Cloud, 5G Adoption appeared first on Channel Insider.

Channels and alliances 96

Channels and alliances Ecosystems Collaboration 96

PartnerTap

JANUARY 17, 2024

Many companies pointed to the general market conditions in 2023 or noted that buyers were taking longer to make purchasing decisions for their companies. Buyers no longer want to: Sift through pages of search results and marketing content to come up with a list of options to consider.

System integrators 147

System integrators Ecosystems Collaboration 147

PartnerTap

AUGUST 2, 2023

But they all share a common goal: embrace co-selling to scale up revenue with and through their partners. These companies have figured out their incentives and compensation models, and are now investing in PartnerTap’s enterprise co-selling automation platform to kick their co-sell motions into hyperscale mode.

Finance 130

Finance 130

SEO Magazine

NOVEMBER 2, 2023

Limited Talent Availability : Finding skilled customer service personnel can be challenging, especially in a competitive job market. This can lead to increased costs associated with managing multiple channels, integrating different systems, and handling large volumes of data. This can lead to inefficiencies and increased costs.

Utilities 105

Utilities 105

Jake Jorgovan

SEPTEMBER 22, 2023

In a world driven by online engagement and consumer behavior, having the right performance marketing agency by your side can be a game-changer. These top 15 performance marketing agencies are here to help you navigate the digital landscape, maximize your ROI, and drive impressive results. What is Performance Marketing?

Retail 130

Retail Insurance Banking Fintech 130

PartnerTap

JANUARY 26, 2022

People were stuck behind their computers trying to find prospects through drip campaigns and trying to close deals virtually. PartnerTap was exactly what the market was looking for. It was her idea for an automated account mapping solution, one desperately needed by channel teams to increase revenue. Forming an Alliance.

Channels and alliances 244

Channels and alliances Co-Alliance Channel management Ecosystems 244

Impact

MAY 21, 2023

In early 2022, PUMA started operating its Thailand subsidiary to fully penetrate the Thai market by offering a fuller product collection, investment in marketing the brand and expanding into different distribution platforms, namely in the offline and online channels.

Collaboration 98

Collaboration Partnership management 98

Impact

APRIL 12, 2023

Multi-channel marketing involves using two or more channels to promote products and services to customers. A multi-channel approach recognizes that customers may prefer interacting with different marketing channels. Choose the right channels. Analyze data.

Retail 98

Retail Partnership management 98

PLM Alliances

JANUARY 9, 2024

In today's competitive business landscape, companies leverage channel incentives and partner ecosystems to strengthen their market position and achieve growth. Channel incentives are rewards from channel partners to motivate and engage them in promoting and selling a company's products or services.

Channel management 52

Channel management Ecosystems Collaboration 52

Mindmatrix

APRIL 16, 2024

One such method that has gained prominence in recent years is referral channel partnerships. These partnerships serve as invaluable growth drivers, allowing tech firms to expand their customer base through trusted networks and word-of-mouth referrals. At the core of referral channel partnerships lies the concept of mutual benefit.

Collaboration 45

Collaboration Utilities Ecosystems 45

Channel Insider

FEBRUARY 14, 2024

It pitches its solution largely towards the SMB market. It is also causing a flurry of acquisitions and activity among MSPs as they move to align their offerings with the market needs. The post Manage Protect Brings Guardz Security Platform to Australian MSPs appeared first on Channel Insider.

74

74

SEO Magazine

APRIL 5, 2024

Open AI’s Sora is making waves in marketing, much like Google’s Gemini and Lumiere have before. For fields like education and marketing, this means making learning or promotional materials more immersive and engaging without high costs or technical barriers. This means big things for digital marketing folks like you and me.

Banking 105

Banking Legal 105

Frost & Sullivan

JANUARY 30, 2024

Diabolocom is actively pursuing differentiated AI-powered solutions, such as the automation of some next-step actions across customers’ CX journey. It markets its AI solution as natively integrated with its own CCaaS platform, but also as an AI solution for other CCaaS platforms through APIs, expanding its AI reach.”

Engineering 52

Engineering 52

Frost & Sullivan

JUNE 22, 2023

Five9 is a well-positioned CCaaS platform provider that excels in the LATAM cloud contact center arena as a market-leading software company with over 21 years of CCaaS experience. The company achieves these goals by delivering a seamless CX and providing the optimal balance between automation and human interaction.

Telecommunications 98

Telecommunications Insurance Banking Retail 98

Impartner

JUNE 28, 2021

But helping partners grow your brand and launch compelling marketing campaigns through partners isn’t one of them, says Robb Franks, Director of Sales Engineering at Impartner.

Engineering 122

Engineering 122

Mindmatrix

FEBRUARY 29, 2024

The team at AchieveUnite put on a great event and a big thanks to the host, Google, for providing the platform for this enriching experience, and to our fellow sponsors, Market Source and Qullabi, for their invaluable support in making this event possible. So, what exactly did attendees learn at the Partner Ecosystem Bootcamp?

Ecosystems 52

Ecosystems Collaboration 52

Channel Insider

NOVEMBER 5, 2021

Partner relationship management (PRM) has simplified the business of managing channel partners by automating and enhancing vendor-partner processes. PRM tools are like CRM systems designed for the complexities of managing channel business partners. Read more: Why Channel Partners Need Automation from IT Vendors.

Ecosystems 85

Ecosystems Utilities Channel management High tech 85

SEO Magazine

MARCH 17, 2024

The success of any marketing campaign includes the process of converting your leads into prospects and your prospects into loyal customers. One effective way of following-up with your prospects after the initial encounter is through the use of emails. Ensure that both sales and marketing warm up your leads.

Energy 105

Energy 105

Channel Insider

JANUARY 19, 2024

Accelerating growth through analytics and AI In a press release issued on January 9, company CEO Rich Fennessy emphasized Trace3’s commitment to bolstering its AI consulting business by offering customers deep expertise across a range of data strategy, architecture, platforming, analytics, machine learning, and automation services.

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88

Mindmatrix

MAY 4, 2021

Mindmatrix has powerful local marketing automation capabilities that help channel partners. Engage in effective marketing campaigns, consistently at the local level. Position themselves as thought-leaders in the local market. Mindmatrix makes local marketing automation possible through the following modules-.

Business development 98

Business development 98

IBM Business Partners

MARCH 8, 2024

As the ecommerce market grows exponentially, six trends projected to heavily impact the global market are artificial intelligence (AI), augmented reality, live commerce, online-to-offline ecommerce, social commerce and voice assistants. The ecommerce market has grown exponentially over the last decade.

Retail 85

Retail Ecosystems Engineering 85

PLM Alliances

APRIL 14, 2023

Unleash the power of partner marketing to drive revenue growth, enhance partner experiences, and win new customers. Learn the importance of collaboration and best practices to optimize your channel marketing strategy and execution. What is Partner Marketing?

Utilities 52

Utilities Collaboration Channel strategies Ecosystems 52

Frost & Sullivan

FEBRUARY 27, 2023

27, 2023 – The business landscape with geopolitical tensions, sustainability concerns, and supply chain disruptions is changing the IoT market perspective, according to Frost & Sullivan’s recent analysis, Internet of Things (IoT) Top 10 Growth Predictions for 2023. San Antonio – Feb.

Energy 98

Energy Government 98

IBM Business Partners

FEBRUARY 13, 2024

Automate tedious, repetitive tasks. Streamline workflows with personalized content creation, tailored product descriptions and market-ready copy. Many marketing and sales leaders acted rapidly and are already infusing generative AI into their workflows. Garbage in, garbage out.

Insurance 122

Insurance Engineering Legal Utilities 122

Planview Blog

MARCH 28, 2024

Secondly, tech companies boast unparalleled proficiency in software development, yet their lack of access to the required vehicles hampers their ability to fully capitalize on market opportunities. This entails eliminating “black holes,” where crucial information or tasks may fall through the cracks. Read their story here.

Government 59

Government Engineering Collaboration 59

Chaneltivity

NOVEMBER 28, 2022

To say that people are stressed about managing their channel in an impending recession is an understatement. And with headlines about layoffs, high inflation, and an unstable hiring market constantly in the news, it’s easy to get caught up in the panic. What We Know Happens to Channel in Recessions. Everyone gets anxious.

Energy 98

Energy Ecosystems Business development Channel management 98

Frost & Sullivan

OCTOBER 12, 2023

San Antonio, TX — October 12, 2023 — Frost & Sullivan recently researched the unified communications-as-a-service (UCaaS) archiving market and, based on its findings, recognizes Intermedia Unite Archiving with the 2023 Global New Product Innovation Award.

Collaboration 64

Collaboration Life science 64

Mindmatrix

FEBRUARY 2, 2024

It involves creating partnerships, alliances, and collaborations to enhance business growth, expand market reach, and drive innovation. By working together, companies can pool their expertise, resources, and market knowledge to address customer needs more effectively.

Channels and alliances 52

Channels and alliances Co-Alliance Strategic alliances Ecosystems 52

Impartner

JUNE 15, 2021

More than three-quarters of marketers use some form of marketing automation technology today, according to Social Media Today.

Engineering 102

Engineering 102